Tamar Weinberg
MarTech
New York, NY, United States
Contact Tamar
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
| Recent: |
|
| Past: |
|
Past articles by Tamar:
What should you do with all those 'Likes'? How to spin social followers into gold
Sure, you may have plenty of social fans, but are you turning that follower count into revenue? Contributor Tamar Weinberg explains how you can monetize your social following. → Read More
Snapchat launches new features, including Paperclips for links within Snaps
Now, marketers and any content creators can add links to their Snaps. → Read More
Give Your SEO a Boost With These 12 Accessibility Improvements
Optimizing your website to meet basic accessibility standards creates a positive experience for all your users. Here are 12 ways to improve accessibility. → Read More
How to Win High-Value Clients with Account Based Marketing
In the age of hyper-targeted prospecting and nurturing, your content marketing program might not be sufficiently surgical. Considering the very nature of B2B marketing, your prospecting list is likel… → Read More
Report: 67% of US marketers have paid to promote video on Facebook in past year
A new Animoto survey shows marketers are focused most on Facebook but plan to boost social video investments on YouTube, Twitter and Instagram, too. → Read More
After recent News Feed changes, Facebook offers guidance for publishers
Recent changes to target clickbait, misinformation and sensationalism may have some publishers nervous. → Read More
Facebook tests its News Feed with a new form of Related Articles
Facebook will show additional articles related to topics many people are talking about before a user clicks to read a story. → Read More
Twitter Lite launches to serve slow broadband networks and expensive data plans
Twitter Lite allows smartphone users in countries with slow speeds and expensive data plans to take advantage of the network without the hassles and costs. → Read More
LinkedIn introduces lead gen ad offerings
Pilot program with 50 companies led to strong cost-per-lead performance, LinkedIn says. → Read More
Reddit launches a new self-serve ad platform
New platform offers changes to how advertisers are billed, how campaigns are created and how metrics are reported. → Read More
Facebook expands branded content program, will mark posts as 'paid'
Facebook is opening branded content to more brands, updating policies and making it more obvious when a post has been paid for. → Read More
Periscope launches analytics dashboard & activity tab for video creators
Twitter-owned Periscope is growing up a bit today with a new dashboard that collects several data points to show creators how viewers are engaging with their live videos and replays. → Read More
Facebook brings more Snapchat functionality into its mobile app
Facebook has come out with a variety of features to enhance videos and pictures that continue to blur the lines between it and Snapchat. → Read More
Twitter to bring pre-roll ads to Periscope videos
Pre-roll ads will be shown on both live videos and replays. → Read More
Facebook will let publishers show more ads in Instant Articles
Facebook is giving more flexibility to publishers within its Instant Articles feature, allowing extra manual and automated monetization methods. → Read More
3 Ways Tech Can Help You Hack Social Selling
Technology can have you rock your sales pitch -- especially in the social space. Here are three ways you can own your competitors. → Read More
Survey: Snapchat is a fleeting hobby and ads don’t stick
A recent survey by Fluent found that Snapchat is definitely popular among the younger demographic -- but it may just be a fad. → Read More
How to Handle Common Workplace Issues
Here’s how to tackle the most common workplace issues that may arise and how to come out swinging like a pro. → Read More
Report: Facebook activity dwindles in 2016, influencer marketing is up
Mavrck has shown that Facebook activity has declined from 2015 to 2016, with fewer posts and engagement across the board. → Read More
Facebook's ad policies revised to encourage inclusion and diversity
Facebook's ad policies have been updated to increase opportunity and prohibit discrimination. → Read More