Diana Pearl, AdWeek

Diana Pearl


New York, NY, United States

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  • Unknown
  • AdWeek
  • People
  • Marie Claire
  • ELLE Magazine (US)

Past articles by Diana:

With Stores Shut, Parachute Brings Its Design Expertise Online

The DTC bedding brand is ramping up a one-on-one virtual styling service. → Read More

Fashion Influencers Plan Their Year Around Nordstrom’s Anniversary Sale. Now It’s Postponed

The event is a major moneymaker for fashion influencers. → Read More

For This DTC Leather Brand, Unique Personalization Options Are a Substitute for a Logo

It's the first of its kind on the market. → Read More

No, Coronavirus Isn’t the End of Influencer Marketing. But It Has Put It Under a Microscope

In mid-March, Arielle Charnas, founder of Something Navy, a blog turned burgeoning clothing and lifestyle empire (that’s raised $10 million in funding), shared with her followers—1.3 million and counting—that she had tested positive for COVID-19. Pages: 1 2 3 Diana Pearl Diana is the deputy brands editor at Adweek and managing editor of Brandweek. → Read More

Canceling Cannes Lions 2020 Puts It on ‘the Right Side of History’

An awards festival is hard to replicate, says Pinterest's global head of industry and experiential marketing. → Read More

Everlane Workers Were Laid Off at a Busy Time—and Days After Asking for Union Recognition

Members of the part-time customer experience team were laid off last Friday, and are considering legal action. → Read More

With the US Stuck Inside, Where Does That Leave Out-of-Home Advertising?

Budgets are shifting, rather than being eliminated entirely. → Read More

Olympic Athletes Wash Their Hands and Social Distance in PSAs from Visa

The financial giant turned around the videos in a week. → Read More

Retailers Want Consumers to Spend Their Quarantines Shopping

As stores close their doors, ecommerce sites are dropping prices. → Read More

As Anxiety Over Coronavirus Grows, Meditation Apps See a Spike in Downloads

Headspace is also giving away free subscriptions to healthcare workers. → Read More

Suki Waterhouse and Argos Prove That, Yes, Some Furniture Is Stylish Enough to Wear

British actress and model Suki Waterhouse stars in the latest work from Argos. → Read More

With European Tourism Coming to a Halt, How Will Businesses Proceed?

Hospitality, retail, food services and more are all bracing for potential impact. → Read More

Time Releases 100 Covers for a Century’s Worth of Women of the Year

A partnership with P&G spotlights the likes of Coco Chanel, Marilyn Monroe, Serena Williams and Greta Thunberg. → Read More

For the First Time, SK-II Is Advertising Around the Olympics

The P&G-owned skincare brand is betting big on Tokyo 2020. → Read More

5 Things We Learned About DJ Khaled From His Talk at Challenger Brands

DJ Khaled opened up about his priorities and take on brand partnerships at Adweek’s Challenger Brands Summit. → Read More

M.M.LaFleur Will Dress Any Woman Running for Office—Free of Charge

Workwear brand has already been contacted by over 300 candidates. → Read More

Olay Will Stop Retouching Advertisements by the End of 2020

Olay is extending its expectations of no retouching to all its partners, including influencers. → Read More

How Today’s Fashion Brands—From Legacy to Challengers—Are Changing Culture

Universal Standard and Rent the Runway talk labels and access. → Read More

Why Planters Decided to Kill Off—and Resurrect—Mr. Peanut at the Super Bowl

How did #BabyNut pay off for the snack brand? → Read More

He’s Alive! Kool-Aid Man’s Tears Resurrect Mr. Peanut in Planters Super Bowl Spot

#RIPeanut no more. → Read More