Diana Pearl, AdWeek

Diana Pearl


New York, NY, United States

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  • AdWeek
  • People
  • Marie Claire
  • ELLE Magazine (US)

Recent articles by Diana:

Could Prince Harry and Meghan Markle Build the World’s Most Valuable Brand?

The Duke and Duchess of Sussex have 10 million Instagram followers, a trademark application and soon, more freedom. What will they do with it? → Read More

MC Hammer Stars in Cheetos’ First Super Bowl Spot in Over a Decade

The snack brand is debuting a new product, Cheetos Popcorn. → Read More

Gwyneth Paltrow Knows Everyone’s Talking About that Goop Netflix Poster

Gwyneth Paltrow says her business has been a huge target. → Read More

Olay Nabs 5 Famous Faces for Its Second Super Bowl Ad

Katie Couric, Taraji P. Henson and more will star in the 30-second spot. → Read More

Rent the Runway CEO Says Transparency About Logistics Problems Boosted Brand Loyalty

Jennifer Hyman, CEO of Rent the Runway, said at NRF 2020: Retail’s Big Show that being open with customers paid off for the brand. → Read More

27 Real-Life Movie and TV Characters and the Actors Who Played Them

When actors play real-life people, they truly embody the characters — just look at these side-by-side images (and the number of Oscar nominations!) for proof → Read More

SodaStream to Return to the Super Bowl After Six Years

The PepsiCo-owned company will be running a 30-second spot. → Read More

Olay Is Back in the Super Bowl for a Second Straight Year

P&G-owned skincare brand Olay will run a 30-second ad with creative from Badger and Winters during the fourth ad break of the game. → Read More

Americans Are Picking Up the Travel Slack From Europeans in the Face of Brexit

Visit Britain said the U.S. is its biggest focus when it comes to tourism marketing. → Read More

FabFitFun Is Putting Its Influencer Partnerships on TV

The brand is bringing its influencers to the traditional aspects of marketing, too. → Read More

Facebook Is Going to Be a Super Bowl Advertiser for the First Time

Facebook is advertising in Super Bowl 54 with a spot focused on Facebook Groups. → Read More

New York Life Is Running Its First Super Bowl Ad in 30 Years

The spot is in celebration of the company's 175th anniversary. → Read More

A Look Back at Meryl Streep's Record-Setting 34 Golden Globe-Nominated Roles

Can anyone beat Meryl? → Read More

Skipping Sales—The Other Way to Do Black Friday

Retailers like REI and Everlane endorse another sort of way to spend the day after Thanksgiving. → Read More

The Role of the CMO Hasn’t Changed, but the Way It’s Carried Out Has

While more brands are eliminating the position, it may just be an adjustment period. → Read More

LVMH Buys Iconic Jeweler Tiffany & Co. for $16.2 Billion –

Independent jeweler is now owned by world's largest luxury conglomerate. → Read More

The Victoria’s Secret Fashion Show Is Officially Canceled

An executive confirms the long-speculated news. → Read More

What the Popeyes Chicken Sandwich Can Teach Us About Going Viral and Connecting With Communities

Fernando Machado, God-is Rivera and Angela Brown on what marketers can learn from the viral phenomenon. → Read More

DTC Brand Hill House Home Rolls Out New Product Category

Hill House Baby and its new campaign make its debut today. → Read More

Chrissy Teigen Is Recording a Song With John Legend (and 6 Other Tidbits From Brandweek)

Adweek's 2019 Brand Visionary opens up about family, fame, food and more on stage at Brandweek. → Read More