Diana Pearl, AdWeek

Diana Pearl

AdWeek

New York, NY, United States

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Recent:
  • AdWeek
Past:
  • People
  • Marie Claire
  • ELLE Magazine (US)

Recent articles by Diana:

Retailers Want Consumers to Spend Their Quarantines Shopping

As stores close their doors, ecommerce sites are dropping prices. → Read More

As Anxiety Over Coronavirus Grows, Meditation Apps See a Spike in Downloads

Headspace is also giving away free subscriptions to healthcare workers. → Read More

Suki Waterhouse and Argos Prove That, Yes, Some Furniture Is Stylish Enough to Wear

British actress and model Suki Waterhouse stars in the latest work from Argos. → Read More

With European Tourism Coming to a Halt, How Will Businesses Proceed?

Hospitality, retail, food services and more are all bracing for potential impact. → Read More

Time Releases 100 Covers for a Century’s Worth of Women of the Year

A partnership with P&G spotlights the likes of Coco Chanel, Marilyn Monroe, Serena Williams and Greta Thunberg. → Read More

For the First Time, SK-II Is Advertising Around the Olympics

The P&G-owned skincare brand is betting big on Tokyo 2020. → Read More

5 Things We Learned About DJ Khaled From His Talk at Challenger Brands

DJ Khaled opened up about his priorities and take on brand partnerships at Adweek’s Challenger Brands Summit. → Read More

M.M.LaFleur Will Dress Any Woman Running for Office—Free of Charge

Workwear brand has already been contacted by over 300 candidates. → Read More

Olay Will Stop Retouching Advertisements by the End of 2020

Olay is extending its expectations of no retouching to all its partners, including influencers. → Read More

How Today’s Fashion Brands—From Legacy to Challengers—Are Changing Culture

Universal Standard and Rent the Runway talk labels and access. → Read More

Why Planters Decided to Kill Off—and Resurrect—Mr. Peanut at the Super Bowl

How did #BabyNut pay off for the snack brand? → Read More

He’s Alive! Kool-Aid Man’s Tears Resurrect Mr. Peanut in Planters Super Bowl Spot

#RIPeanut no more. → Read More

Tide Brings Back the Bud Knight for the Super Bowl

Charlie Day and Emily Hampshire also star in the ad. → Read More

Cheetos’ Super Bowl Spot Offers the Perfect Excuse to Say ‘Can’t Touch This’

MC Hammer stars in Cheetos' first Super Bowl ad in over a decade. → Read More

New York Life’s First Super Bowl Spot in 30 Years Is All About ‘Love Through Action’

New York Life is using the Super Bowl ad to kick off its 175th anniversary campaign. → Read More

Planters Pauses #RIPeanut Campaign—but Will Still Air Super Bowl Spot

The brand's Super Bowl Sunday plans remain unchanged in the wake of Kobe Bryant's death. → Read More

Behind the Scenes of Olay’s Star-Studded, Space-Themed Super Bowl Spot With a ‘Coded’ Message

Taraji P. Henson, Lilly Singh and other stars help skin-care brand make a giant leap for women and tech. → Read More

After a Year Sitting Out, Tide Is Back in the Super Bowl

After 2018's much-lauded "It's a Tide Ad" campaign. → Read More

Upheaval at Gap Shows a Need to Reconnect With Its Core Customer

Analysts have some advice after recent upheaval at the retailer. → Read More

Rest in Peace, Mr. Peanut—Planters Kills Off Iconic Mascot in the Lead Up to Super Bowl

Mr. Peanut's funeral will air on the night of the Big Game. → Read More