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This infographic, courtesy of FirstSiteGuide.com, shares some tips on how to create a blog that tells your brand's story and draws traffic to your site. → Read More
There are ways to track your brand's progress on YouTube that inform you who is viewing and sharing your content. This will aid you in adjusting your video communications strategy. → Read More
Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. Use code “150” at checkout to save $150 o the regular rate. The new-found ability to measure everything,… → Read More
Facebook wants to be your go-to source for video, so the social media giant has made a number of enhancements to its platform that will make video content more dynamic. → Read More
One of the most powerful ways to build your brand—and your community—is through live streaming video. Here are some tips for using Periscope to do it. → Read More
The press release is a key item in the communicator's toolkit, but it is only effective if it tells your brand's story in a way that grabs media attention. → Read More
When a crisis strikes your brand, how you communicate with employees is at least as important as how you communicate with the media and the outside world. → Read More
Writing for social media is unlike writing for any other content channel. Here are some tips on how you can sharpen your skills. → Read More
Please take a look below at this light-hearted infographic by Upraise PR that takes a moment to have some fun with the world of public relations. Enjoy! → Read More
Ashley McCown, President of Boston-based Strategic Communications firm Solomon McCown, provides her annual review of the top ten public relations crises of the year. → Read More
Here are some tips for creating a solid PR communications team that is dedicated, productive and creative. → Read More
Here are some thoughts to consider when starting a video project from scratch. → Read More
Cutting through the clutter to get your message out on Snapchat is no easy task. Here are some tips for setting up your Snapchat communications strategy. → Read More
We asked our social media followers just what the hardest thing about PR is for them. And we got back some good answers. Perhaps you can recognize your own pain points on this list. → Read More
We asked our social media followers just what the hardest thing about PR is for them. And we got back some good answers. Perhaps you can recognize your own pain points on this list. → Read More
Blogging is a vital resource for brands looking to expand their audience. It helps acquire new customers and it can establish you as an industry leader. → Read More
We are becoming increasingly defined by our digital reputations, and this trend is only going to continue as more data about us becomes available and searchable. → Read More
Communicators tend to forget the fundamentals of dealing with the media. Here are some key tips to remember. → Read More