Jackie Van Meter
Kuno Creative
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Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Jackie:
Can Your Company Link UX to Brand Loyalty?
Whether it’s your website, app, product or service offering, there is an important link between UX and brand loyalty. Do you have it? → Read More
How to Use Social Media for Your Lead Generation Marketing
Think social media isn’t an option for your lead generation marketing? Think again! Here’s why and how to use it wisely. → Read More
Increase Conversion Rates with These 8 Website Updates
Is your website pulling its weight? Discover how you can increase conversion rates on your site with these eight updates. → Read More
When Should You Hand Off Leads to Sales?
If you hand off leads to sales at the wrong time, it can nullify all your marketing efforts. Find out the most effective hand-off strategy here. → Read More
What Is Lead Scoring and How Does It Work?
Want to prioritize prospects, convert more sales and make better use of your resources? Lead scoring can help. → Read More
How Much Should I Be Spending on Google AdWords?
Wondering, “How much should I be spending on Google AdWords?” Find the answer here. → Read More
Video Marketing: What Should Be the Ideal Video Length?
Is the two-to-five-minute mark still the best cut-off point for videos? Find out in our latest video marketing blog post. → Read More
How to Identify and Fix CRM Lead Flow Problems
Putting together an effective lead flow plan is impossible without synergy between marketing and sales. Start here for a solid CRM lead flow plan. → Read More
How to Use CRM Tasks to Keep Your Team Engaged
Is your sales team sluggish and your process chaotic? Here’s how to use CRM to keep everyone on task and focused on goals. → Read More
11 Ways Your Paid Media Campaign Could Go Wrong
Creating an effective paid media campaign means knowing what to avoid. Here are 11 examples of paid media campaigns gone wrong. → Read More
11 Ways Your Paid Media Campaign Could Go Wrong
Creating an effective paid media campaign means knowing what to avoid. Here are 11 examples of paid media campaigns gone wrong. → Read More
6 Easy Ways to Fix Common Lead Scoring Issues
Struggling with lead scoring? These 6 tips can help you overcome common issues marketers face when setting up lead scoring systems. → Read More
Create a High Performing Website with Progressive Enhancement
Want visitors to your website to be happy, no matter which device they’re using? A progressive enhancement approach can help. → Read More
How to Approach Paid Media With an Inbound Perspective
Looking to amplify your paid media results? Keep in mind the greatest ROI comes from approaching paid media with an inbound perspective. → Read More
Why It's Time to Ditch Traditional Website Redesign
Is it time to implement a new website redesign? Learn how you can create a better strategy to increase engagement, conversions and sales. → Read More
Why Your Confusing Website Content Is Costing You Business
Could your website content be driving valuable prospects to your competitors? Learn why this happens and how to address these fundamental problems. → Read More
Manufacturers: Stop Making These 10 Marketing Mistakes
Is your manufacturing company making these marketing mistakes? Find out how you may be costing your organization big bucks—and how to stop. → Read More