Brian Lenney
Inbound Dot Org
Boise, ID, United States
Contact Brian
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Brian:
Why you need to call your churning customers (and how to do it right)
It’s hard to confront failure. When your customer cancels, the last thing you want to do is talk to them. There's a real fear in phoning someone up, knowing they are going to criticize you. → Read More
Punish Mike" was great.
Way to turn an "oops" into a fun piece of content, Inbound.org folks! I'd be surprised if anyone in this community of marketers got mad over the blank email, because certainly we've all been the blank email sender at one time or another. I know I have. And the test of a good workplace is how you feel when you realize you've hit "send" on a blank email": does your stomach clench and you know the… → Read More
Upcoming VIP AMAs on Inbound
Sweeet! Good job getting this all put together @marygreenim (Mary Green)! I heard all the kids are saying #onfleek, so when in Rome, #OnFleek. I think it (onfleek) means a large wooden ship, not sure. → Read More
QUICK TIP: The #1 Way (Seriously) to Hire a Freelance Content Writer
How many articles do you read to completion vs. skim? I skim 99% of the articles I see. Time is the one thing none of us have enough of. → Read More
Writing Exercise: How was I injured?
Last Saturday night, while watching the Georgia Bulldogs play from a local bar, a table collapsed and a plate of nachos broke and cut my leg and left hand. I'm fine, I just needed some stitches. → Read More
How to Correctly Apply for a Job
You’ve sent 82,493,943 resumes, which you had reviewed by 34,989,358 experts, and yet crickets - not so much as even an automated rejection letter. SERIOUSLY, WTF!? Yes → Read More
Ask Inbound: What Questions Would You Ask Your Favorite Influencers?
Friday morning I was on the phone with Scott Monty about something Inbound.org related. I had his ear and all I could think was OMG, what do I say? I didn't say much of anything → Read More
The 80’s Called- They Want Their Marketing Back
Last night I went to the roller rink with my kids. I’m in my 30’s now and haven’t been on roller skates since I was about 8 years old, but you know what? I still got roller-mojo. We got free tickets from the public library a few weeks ago because my kids did some sort of “mission impossible reading challenge” thing and their prize was free roller skating for everyone. I didn’t even know roller… → Read More
Differentiate or Die: How Help Scout Could Leverage its Story in a Crowded Market
Help Scout offers well-regarded lightweight customer support software. Its customer base includes startups like Trello, KISSmetrics, Buffer, and Treehouse, and to date → Read More