Steve Hamm
Business 2 Community
Cary, NC, United States
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Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Steve:
4 Reasons CRM and Automated Marketing Are a Killer Combo for Your Business
Here the $64,000 question for business owners: what’s the best way to boost sales and increase profitability? And here’s the…… → Read More
Automated Marketing and CRM for an Effective Business
If you own a business, chances are you could use a bit of simplicity in your life and a more efficient way to get your work done. Between juggling the financial accounts, emails, marketing, and customer service, you could use the help of powerful automated marketing and CRM software. Having the proper tools to assist you in the workplace will ease your workload. Here are five ways you benefit… → Read More
How to Declutter Your CRM’s Email Marketing and Make it More Efficient
Email marketing is a popular tool for companies who are interested in building up their relationship with customers, attracting new leads and sharing the latest news and updates with their contacts. The right automated marketing and CRM software can make it easier for your sales team to close deals and boost revenue. When you’re running multiple email campaigns and send a high volume of emails,… → Read More
3 Automated Tasks You Need Your CRM to Handle
Don’t use your CRM as a database. Enterprise-level tools are often too complex and require too many different parts to be used in small businesses, especially if you have employees who handle m… → Read More
How to Use a Entrepreneur-Specific CRM to Focus on Web Design
Small businesses are different from larger ones. It’s not just a matter of scale. Larger businesses have to focus on juggling an expanding internal infrastructure, quality control for a variety… → Read More
Automated Marketing and CRM Put You in the Driver’s Seat of Inbound Sales
Can you use automated marketing and CRM (customer relationship management) software to regain some control of the sales process? Experts believe that it is possible to use the tool as a way of positi… → Read More
Disorganization in the Sales Process: A Job for Automated Marketing and CRM
The sales process is all too often a glaring source of inefficiency within businesses. Companies can address this problem by getting set up with CRM software and committing to a more systematic proce… → Read More
Are You Sick of Interdepartmental Problems Slipping Through the Cracks? The Right CRM Will Help Treat the Problem
Every employee has a case of “that’s not my job.” For some employees, it’s not a serious condition. There are occasional flare-ups, especially during the busiest seasons of th… → Read More
The Power of 6-Month Reviews and How to Get Them
Reviews are one of the most powerful aspects of digital marketing available to us, and any company taking charge of their online reputation has already begun manicuring their review collection and re… → Read More
Automated Marketing and CRM Jumpstarts Your Business
Many years ago the work of sales and advertising departments were separate entities. Advertising efforts were geared toward pushing out commercials, prints ads, and outdoor billboards. Sales agents s… → Read More
Automated Marketing: Work Smarter, Not Harder
There is an old adage: “Work smarter, not harder.” This, in a nutshell, is at the heart of marketing automation. What it is As explained by HubSpot, marketing automation is software that… → Read More
Targeting Millennials With 3 Clever Automated Marketing Techniques
Most anyone in business agrees that automated marketing and CRM (customer relationship management) can significantly improve a company’s bottom line. It allows for the incorporation of a human… → Read More
Is Your CRM Just A Rolodex In The Cloud? 3 Ways To Fix That
CRMs can often pose a challenge for organizations, no matter their size. Many companies are encouraged to sign up for CRMs with stars in their eyes and great expectations of its capabilities. Automat… → Read More
Define Your Customer Journey with CRM
Having a concrete understanding of your customer journey helps your marketing campaign on so many levels. In this blog, we’ll explain how you can define your customer journey with CRM. Why mapp… → Read More
The 6 Ingredients to an Engaging Email Campaign
Whether it was from the perspective of a subscriber or a marketer, you’ve likely discovered by now that campaigns that “blast” customers with messages are ineffective. Total volume… → Read More
How to Simplify Social Media with Automated Marketing
Social media marketing campaigns are easy to manage at first. You have few accounts, few followers, and just enough content to keep your page active. As your campaign matures, it gets harder to keep… → Read More
Boost Customer Satisfaction With Automated Marketing and CRM
Business owners and management teams already know that automated marketing and CRM benefits companies. It boosts sales, leads to business growth, and enhances the efficiency of the sales department.… → Read More
Adding a Human Touch to Automated Marketing
The number one concern businesses have in regard to automated marketing is that it will lack a human touch. Fortunately, these systems are sophisticated enough that leads will never have the impressi… → Read More
Fortify Your Business Strategy with Marketing Automation
To stay competitive in your business, you need a marketing strategy. With a strong marketing strategy, your business will prosper. You will attract potential clients and build brand awareness. Your b… → Read More
5 Reasons to Get Started with CRM
CRM affects a company’s marketing, management, and business intelligence. Here are a few reasons you should invest in the software and make it a focal point of your strategy: Consolidate your d… → Read More