Tabitha Jean Naylor
Business 2 Community
Tampa, FL, United States
Contact Tabitha Jean
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Tabitha Jean:
How to Create Taglines and Slogans That Capture Your Audience’s Attention
Have you ever read or heard a phrase associated with a company that automatically makes you think of that brand from there on out? These short series of → Read More
2 Out-of-the-Box Tips to Break Writer’s Block
If you’re like many people I talk to, you try to create at least one piece of content daily. And trust me, I get it: the struggle is real. While writer’s → Read More
Using Video Content to Generate New Leads
In marketing, there are many tools at your disposal in order to convey a message that resonates with your audience. With technology at its all-time high → Read More
The 5 Biggest Email Marketing Mistakes That Are Costing You
Currently, more than 316 billion emails are estimated to be sent out daily. Regardless of the industry you're in or what type of business you run, email → Read More
How to Use the Art of Storytelling on Social Media
One of the most compelling social media marketing strategies for any business has been around since the dawn of time: storytelling. Predating the modern → Read More
4 Strategic Ways to Use Chatbots in Your Business
As a business owner, time is of the essence when it comes to answering prospective customer questions and existing client concerns. Often times, it’s the tipping point in determining whether someone will buy, as well as if your customers will actually stick around. At the end of the day, however, we are all human, and simply can’t be available 24/7. So, as a small business owner, what can you… → Read More
4 Amazing Reasons Why Small Businesses Should Be Using Chatbots
Ever since social media changed the paradigm of digital marketing and advertising, marketers have learned to set their sights on the next big trend. Over the next few years, it’s predicted that one of the main disruptors in social media and instant messaging will be chatbots. What Is a Chatbot? Chatbots are online or offline bots programmed to give automated and adaptive responses to improve the… → Read More
3 Steps to Humanize Your Brand and Sound More Authentic
In today’s world of 24/7 news cycles and incessant chatter on social media, it’s no longer about how many messages you send your audience, but the quality of each message itself. Sure, you may succeed at getting your audience to remember your brand by name, but if you want them to have a clear mental image of and associations with your brand, you need to do something more than just pushing out… → Read More
Mastering the Art of Putting the Right Content on the Right Platforms
Do you know the biggest mistake some businesses make when it comes to content? They post that content on every single social media platform they can imagine, and hope for the best. But this scattershot, one-size-fits all approach doesn’t work, because it ignores something very valuable in the marketing process: the audience. You can’t put the right content on the right channel without knowing… → Read More
How to Inspire Your Team During a Slump
These nine tips will help your team get out of a slump and start generating quality ideas again. → Read More
3 Actionable Tips on How to Optimize Your Content for Mobile
In 2018, mobile traffic accounted for 52.2 percent of all Internet traffic, up from 50.3 percent in 2017. Traffic from…… → Read More
4 Super Effective Strategies for Writing Copy for Social Media
While social networks are increasingly visual, don't underestimate the power of copy. Check out these tips. → Read More
Ephemeral Content: Leveraging Content that Lives in the Now
When you’re planning your content marketing strategy, there’s probably a good chance that you’re focusing largely on evergreen content. But…… → Read More
How to Gain Instant Credibility with Visual Social Proof
A visual guide to using visual content to generate social proof, through "walls of love," visual case studies and visual statistics and figures to back up your claims. → Read More
4 Ways You Can Use Interactive Content to Engage Your Audience
Generating engagement is key to maximizing reach with social algorithms, and interactive content can help nudge your audience in that direction. → Read More
5 Strategies For Creating A Blog That Readers Can’t Wait To Come Back To
Creating a blog can be a majorly successful piece of your brand’s marketing strategy. They allow you to build relationships with your audience, provide a valuable platform to present information, a… → Read More
How to Host a Successful Live Q& A Video
Going live on social media is a great way to boost audience engagement and even allow the algorithms to work their magic to get your content in front of new eyes. And hosting a live Q&A holds a l… → Read More
5 Foolproof Tactics to Boost Your Video Content Engagement
Videos are the most popular type of content on social media, and every successful marketing strategy needs them. But creating video content alone isn’t enough. You need to put together videos that… → Read More
Reasons Why Putting a Human Face in Your Marketing Campaign Is an Essential Strategy
There’s a good chance you already know that you need to find the best ways to connect with your customers to see success from your marketing campaigns. You’ve probably even been told that you… → Read More
5 Psychological Hacks to Improve Your Conversion Rates
You can spend countless hours fine-tuning your SEO, polishing your content, and launching marketing campaigns, but if you do not capture your customers’ attention from the start, your conversio… → Read More