Bonnie Pogorelc
PPC Hero
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Past articles by Bonnie:
How to Fuel Cross-Channel Growth with PPC
In this webinar, Marketo's Dave Rigotti and Hanapin's Jeff Baum team up to show you how to use PPC to boost B2B and B2C cross-channel campaigns. Register now! → Read More
Investing in Brand Campaigns? Post-Click Experience is Key
In order to have a successful branded campaign, it's important to think about every step in the user journey: pre-click and post-click. Register now! → Read More
Drive New Customers and Incremental Gains with Amazon DSP
In this webinar, you'll learn how to expand past your current buying strategies and use the Amazon DSP to reach brand new audiences. Save your seat today! → Read More
Critical Questions to Ask When Marketing Across Channels
In this webinar, you'll learn all the questions you and your agency should be discussing when implementing integrated marketing campaigns. Save your seat today! → Read More
The PPC Newsflash: Key Takeaways from Google Marketing Live
Did you miss Google Marketing Live? Join us for an expert recap on the latest episode of the PPC Newsflash. → Read More
Expand Your Advertising Efforts with Native
In this webinar, you'll learn how native can help grow traffic, expand remarketing, increase ROAS, as well as, what creative performs well. Save your seat today! → Read More
Master Your Cross-Channel Paid Social Strategy
With so many paid social options to invest in, it can be hard to understand (and convince to your boss) how your strategy can work across many different → Read More
Boosting YouTube ROI with Key Metrics and Creative Strategy
Having a million and one questions about optimizing your YouTube strategy? → Read More
Turn B2B Lead Scoring into Actionable Data + More Fresh Ideas
News flash: a lead is not a lead. → Read More
PPC Newsflash: The End of Average Position
Don't freak out yet about the end of average position. → Read More
Excel Tips for the Time-Crunched Marketer
Let's spend less time and gain more results. Who's with us? → Read More
60-Minute Masterclass: Audience Targeting Strategies for Google Ads
It's time for you to thrive in a digital marketing world that is all about audiences. → Read More
Submit ALL Your AI Questions to the Pros Before Monday
Calling all AI and Machine Learning questions! → Read More
We're Giving the Gift of Scripts – Unwrap Their Potential for Google Ads and More
Need tips on how to get started with scripts...or how to take them to the next level? Look no further. → Read More
Paid Social Predictions for Marketers in 2020
Now that we're all aware that paid social is crucially important for your business...it's time to catch up with the always-changing ad formats, algorithms, and → Read More
Not Just Another AI and Machine Learning Discussion [Submit Your Questions to the Pros!]
Time to talk through what you ACTUALLY want to know about AI and machine learning. Submit your questions! → Read More
Optimizing Amazon Ads During the Holiday Madness
In this webinar, Feedonomics' Brian Roizen and Hanapin's Tanner Schroeder will discuss ways you can optimize your Amazon ads during the holiday madness, from → Read More
The Newest LinkedIn Ad Formats to Captivate Your Audience
Now that you know the basics, it's time to take your LinkedIn ads strategy to the next level. → Read More
6 Updates in 2 Weeks!?
No joke. When it rains, it pours...UPDATES. → Read More
The Latest PPC Updates to Catapult Campaigns in 2019
In this webinar, Hanapin's Kelly Pollock and Optmyzr's Fred Vallaeys will point out which updates have made (and will make) a major impact on digital marketers, → Read More