Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Whether you’re a novice marketer or looking to scale an eCommerce business, you’ve probably spent adequate amounts of time on search engine optimization (SEO). SEO can present a plethora of obsta… → Read More
Speech recognition technology has been around for more than half a decade, though the early uses of speech recognition -- like voice dialing or desktop.. → Read More
Twitter is arguably the most ambiguous social media channel on the web. The vast majority of entrepreneurs understand the prominence of Twitter; however, there’s a major disparity between those who are using Twitter and those who are leveraging it to build their brand. → Read More
Every successful business has a unique selling proposition. Also referred to as a “USP”, this little slogan will distinguish your brand in the marketplace. Good marketers understand that their pr… → Read More
Consumers are becoming immune to the conventional marketing strategies of larger brands. Most people own a DVR because they have no desire to watch the television commercials. When it comes to online → Read More
While many people may think of them as two separate elements, your SEO and email marketing can each work to enhance the other. While they may indeed be disparate concepts, to help your SEO generate… → Read More
Since its inception, Instagram has pioneered the visual appeal of social media. Its visceral platform has resonated with a younger demographic, which still accounts for the majority of its users. F → Read More
After decades of subtle developments that largely went unnoticed by much of the working world, artificial intelligence has taken center stage in the last 2-3.. → Read More
With a plethora of new marketing automation companies entering the scene, and big players like HubSpot recently going public, it’s no wonder that the blog articles and online advice for using email… → Read More
Today I’m going to show you a “funnel” that’s not really a funnel at all. By that I mean, everybody in the marketplace today is RAVING about “sales funnel” this and “sales funnel” tha… → Read More
If you haven’t already tapped into the power of YouTube, then you should certainly consider doing so. People love to watch videos, and the numbers don’t lie. YouTube is ranked the second largest search engine on the Internet, processing over 3 billion searches per month. → Read More
Often times, social media can become a time consuming challenge. If your business is in the start up phase, then you might not have the resources to delegate your social media tasks. But deep down → Read More
Social media has changed the landscape of our communication. Since it’s inception, it has evolved into a myriad of platforms. This has created ample opportunities for marketers and business owners. However, it can also result in frustration for someone who doesn’t have the right social media strategy in place. This post will teach you how to create social media content to drive ROI. → Read More
Social media continues to evolve into a fundamental tool for most business owners. If you aren't leveraging certain social media platforms in your marketing, then you are missing out on an opportunity to build your email list. This post will share 5 strategies that will help you convert your followers into qualified prospects. → Read More
When I was a kid, my parents listened to a lot of classic rock, with the Eagles being one of their favorites. When the members of the band put out solo albums in the 80s, I heard a lot of Don Henley… → Read More
For many companies, email is seen as either a polar opposite from search engine optimization efforts, or simply a completely separate activity. However, if you’re looking to enhance your search engine optimization (SEO), email can also be a valuable medium to promote your marketing message. Before we get too deep, note that Google spiders aren’t … → Read More
Augmented reality (AR) remains limited in it’s day-to-day applications for most consumers today. If you mention “augmented reality” on the street,.. → Read More