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Time spent on cable networks built on movies, syndicated TV and kids content has collapsed, Michael Nathanson says → Read More
With media companies pivoting to streaming, analyst Michael Nathanson of MoffettNathanson is asking if streaming is really a better business than traditional pay-TV. → Read More
NBCUniversal said it made an advanced advertising agreement with Charter Communications that will expand NBC’s U.S. addressable advertising footprint. → Read More
ESPN college football analyst Lee Corso appeared during Monday night’s College Football Playoff Championship game via a hologram in commercials from sponsor AT&T. → Read More
Ahuja plans to leave Disney following a restructuring of the business. → Read More
The average VUit viewer logged onto VUit 17 times per month and watched for about 30 minutes. → Read More
ESPN is ready to televise college football matchups on Saturday and will feature new music and graphics during the games. → Read More
Anthem Sports & Entertainment named Frank Tanki as general manager of its AXS TV and HDNet Movies. → Read More
If there were an open bar somewhere, CBS’s virtual upfront would have gotten media buyers and advertisers there pretty quickly. → Read More
YouTube is replacing its YouTube Preferred ad product with YouTube Select and creating a dedicated streaming TV lineup as part of YouTube select in the U.S. for advertisers looking to reach connected TV viewers. → Read More
Kevin Mayer, the Walt Disney Co., who helped launch Disney Plus but didn’t get to succeed Bob Iger as CEO, will become chief executive of TikTok, the video making and sharing app popular with kids. → Read More
As president and CEO of AMC Networks, Josh Sapan has profited from a fictional zombie apocalypse. Now he must manage through a historic pandemic and he says his watchword is to “overcommunicate” with staffers during these tense times. → Read More
Hardware chain Lowe’s is helping the American Idol finalists by delivering do-it-yourself home-imporvement produdts so they can create stages and put their best foot forward for their final performances. The grand finale of this season of American Idol will be shot at the contestants’ homes for the first time because of the COVID-19 pandemic. It airs Sunday on ABC. “At a time when home unites us… → Read More
Hearst Television said it named Ariel Roblin as president and general manager of its stations in Sacramento, KCRA-TV and KQCA-TV. → Read More
AMC Networks said it added two senior executives to its distribution group. → Read More
Kevin Johnson, a 20-year Army veteran, was named director of veteran recruiting at Hearst Television, which is expanding its efforts to hire people who have served the country in the armed forces. → Read More
As the industry increasingly embraces streaming while demanding accountability, Comscore and LiveRamp last week announced they were joining forces to try to lap the field in terms of measurement. → Read More
Comscore reported a narrower loss in the first quarter. The company also announced a deal with LiveRamp to provide addressable TV and cross platform measurement. → Read More
Over-the-top ad-tech company MadHive said it hired Brian Lin as chief product officer. → Read More
Advertisers, reacting to the COVID-19 pandemic, see the third-quarter as a potential turning point towards a recovery in spending, according to a new study by Advertiser Perceptions. → Read More