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Getting featured in a gift guide, or publishing one on your own site, is an effective way to drive targeted organic traffic and drive more sales during the holidays. Today, we're sharing how to find relevant gift guides and make an appealing pitch to be featured. → Read More
Every Black Friday Cyber Monday (BFCM) presents a tremendous opportunity for your ecommerce business to reach new customers and generate more revenue.We want your store to be a bestseller, achieving whatever results represent your personal best. So we've put together a 27-point checklist to help you make this holiday shopping season your biggest (and most profitable) yet. → Read More
A press kit, also known as a media kit, is a page on your website that contains resources and information for reporters and publishers. Check out these ecommerce press kit examples and learn how to create a press kit that will actually get publicity for your business, even in the ecommerce space. → Read More
Sign up for a free webinar teaching Shopify merchants how to get started with the new Instagram sales channel and grow sales with product tagging. It will be followed by a Q&A portion where we’ll field any questions you may have about selling on Instagram. → Read More
For MBAs, starting a business can become the scene of the accident, where theory and education collide with facts and reality. → Read More
Retain your customers this holiday season. This free webinar will show you how to turn seasonal shoppers into lifelong customers and brand advocates. → Read More
Black Friday Cyber Monday is a tremendous opportunity for your business to make money. Follow this 26-point checklist to get your store ready for BFCM sales. → Read More
Dropshipping is an excellent way to start an ecommerce business without needing to worry about inventory or shipping. It’s as simple as listing a product for sa → Read More
Building your business on the side is not easy. You come home after a long day of work, you spend the little time you have with your family and friends, and you → Read More
This guide will be an A-Z, step-by-step walkthrough on how to start a podcast and why you should create a podcast for your business. → Read More
Seasonal and Black Friday shoppers are unique in that many of them will buy your products without knowing anything about your brand. This means they might forge → Read More
We all have 24 hours in a day, but some of us get more done than others. How? → Read More
Build it, and they will come? No. To get your product noticed, you need marketing know-how. → Read More
We all procrastinate, but the truly successful have the tools to get past it and get to work. → Read More
Getting your store to appear in organic searches on search engines such as Google or Bing is not as complicated as it may seem. Essentially, your goal when optimizing your site for search engines i... → Read More
According to Gallup, half of new businesses in the U.S. fail within the first five years. But it’s important to remember that they don’t fail overnight. In fact, if you look closely, there are a fe... → Read More
As Black Friday approaches, store owners will begin scrambling to get the word out about their sales. Display ads, email marketing, and retargeting are some of the most common methods, but there’s ... → Read More
As Black Friday approaches, store owners will begin scrambling to get the word out about their sales. Display ads, email marketing, and retargeting are some of the most common methods, but there’s ... → Read More
As Black Friday approaches, store owners will begin scrambling to get the word out about their sales. Display ads, email marketing, and retargeting are some of the most common methods, but there’s ... → Read More
Last year email marketing drove over 27% of holiday sales according to Custora. With this year’s Black Friday set to be the biggest one yet, that number is only expected to rise.As a marketer and b... → Read More