Andrew McMains, AdWeek

Andrew McMains


Contact Andrew

Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.

Start free trial

  • Unknown
  • AdWeek

Past articles by Andrew:

How Spongecell Helps Agencies Navigate the World of Automated Advertising

() Specs Who CEO, co-founder Ben Kartzman (l.); chief product officer, co-founder Anthony Yam What Programmatic creative specialist Where New York, San Francisco, Los Angeles, Chicago, London Speed is king at Spongecell, which takes the creative assets that agencies produce for marketers and turns them into online ads of different shapes and sizes → Read More

Samsung Signs Deutsch for B-to-B Work, Expanding Roster Yet Again

As major marketers like Microsoft and Kraft have moved toward consolidating their advertising business at fewer agencies, others have gone in the opposite direction, expanding their rosters and redistributing assignments among more shops. Samsung is a classic example. → Read More

Accounts in Review: Contenders Prepare for Final Pitches in Subway's Contest

It turns out Subway has been quietly talking to agencies for a while now, and the chain already has four finalists for its creative account.Longtime incumbent MMB is defending against three other shops, which sources identified as BBDO, The Martin Agency and McCann Erickson. The brand spent more than $530 million in media last year, according to Kantar Media.The search is being led by former… → Read More

As Chick-fil-A Heads North, Can It Leave Its Political Baggage Behind?

Chick-fil-A has long savored its reputation for delicious chicken sandwiches and strongly held traditional values.  But as the successful and growing fast-food chain's ambitions extend behind its Southern base, and as Americans, especially younger ones, grow increasingly liberal on social issues like same-sex marriage, Chick-fil-A executiv → Read More

Net Income Grows at Interpublic Group in the Second Quarter and First Half of 2015

Net income at Interpublic Group grew significantly in both the second quarter and first half of the year, amid modest revenue growth. Revenue rose 1 percent in the quarter and about 2 percent in the first half, to $1.87 billion and $3.55 billion, respectively, according to Interpublic. → Read More

With Tatia Torrey's Promotion, Women Now Hold Half of the Top Jobs at Havas Chicago

Decades after the Mad Men era, men still largely run ad agencies. But even if agencies can still feel like boys' clubs, recently women have been gaining a number of top jobs. Between October 2014 and April 2015, six agencies placed women in the role of creative chief. → Read More

R/GA U.S. President Seth Solomons Exits the Agency

Seth Solomons, a top executive at digital shop R/GA, has left the agency after 20 months. Solomons joined R/GA in November 2013 as a managing director in New York and global chief client services officer, and became U.S. president just last month, according to his LinkedIn profile. → Read More

How Big Spaceship, a Brooklyn Indie, Landed Strategy Chief Andrea Ring From R/GA

A funny thing happened in June when Big Spaceship CEO Michael Lebowitz was picking the brains of R/GA veteran and planning chief Andrea Ring about potential candidates to fill his top strategy role: Ring became a candidate herself. It didn't happen immediately. → Read More

JWT Chairman Bob Jeffrey Wants to Talk About Rhode Island Tourism

So why is JWT's Bob Jeffrey calling Adweek about Rhode Island's tourism review? The account is a small one by big-agency standards—an annual budget of $5 million—and surely there are sexier tourism opportunities out there, in warmer climates. But Jeffrey is a native son who helped get new Gov. → Read More

GlaxoSmithKline Reviews Its Global Media Business After Novartis Deal

GlaxoSmithKline is conducting a global review of media planning and buying for its consumer healthcare brands, and it comes as no surprise, given the company's recent asset swap with Norvartis. → Read More

Saatchi & Saatchi Names David Hackworthy Global Chief Strategy Officer

Saatchi & Saatchi worldwide CEO Robert Senior has turned to a former colleague to lead strategy globally. David Hackworthy was chief strategy officer at Fallon in London, a fellow Publicis Groupe shop that Senior helped found before becoming CEO of Europe, the Middle East and Africa for Fallon and Saatchi. → Read More

Droga5 Found Its Newest Client, NRG Energy, Through Old-Fashioned Matchmaking

Droga5's deal with William Morris Entertainment continues to pay dividends. WME's 49 percent investment in the agency has led to choice creative projects for WME clients Kendrick Lamar and Dwayne "The Rock" Johnson. And now it has opened the door to Droga5's newest account, NRG Energy, landed without a pitch process. → Read More

Fantasy Sports Site Wants to Ditch Frat-Boy Image With Help From a New Agency

Three years in, fantasy sports website is getting serious about its advertising. Out is the frat-boy wordplay of its current ads (as seen below) and in is a search for an agency that can raise the tone and stature of its advertising. → Read More

Sid Lee Looks East in Its Sale to Hakuhodo

Sid Lee's desire to enter the Asian market drove its decision to sell today to Kyu, the operating unit of Hakuhodo in Japan. The Montreal-based agency already has offices in Toronto, New York, Los Angeles, Paris and Amsterdam. About 550 staffers work at the six offices. → Read More

Accounts in Review: Coty, VF, Ragú/Bertolli Complete Searches

©2015 Adweek All Rights Reserved → Read More

How a New Branded Content Shop Plans to Break Out of the Agency Model

Here comes yet another player in the realm of branded content, this one with a focus on publishing. The Pub, a new venture from strategic consultancy Co:Collective, opens with clients such as YouTube, New York's Museum of Modern Art and the non-profit organization Dress for Success. → Read More

ABC Television Is About to Pick a Digital Specialist For Its Online Media Buying

The ABC television network is searching for an agency to plan and buy its digital media, motivated by a desire for digital specialists, according to sources. Digital planning and buying is currently handled as part of its general media account. → Read More

Wrangler Jeans, Timberland Pro Boots and North Face Parkas Move to Starcom for Media

Wranger jeans, Timberland Pro boots and The North Face parkas have found a new home for their media business. Publicis Groupe's Starcom is taking on media planning and buying for five brands owned by VF Corp., VF has confirmed. Beyond Wranger, Timberland Pro and The North Face, Starcom will handle Lee and Nautica. → Read More

This Creative Agency's Long Tenure on Priceline Has Ended Abruptly

Butler, Shine, Stern & Partners' long tenure on has ended. The travel site is in the midst of a creative review, and after initially participating in the process, Butler, Shine has opted out. The brand spends more than $40 million in media annually, according to Kantar Media. → Read More

Accounts in Review: Royal Caribbean Shifts Its Media Business to Mediahub

©2015 Adweek All Rights Reserved → Read More