Allison Hollender
VRScout
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Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Allison:
AR App Lets Kids Customize Their Own Prescription Glasses
Share Tweet The future of children’s eyewear is looking bright. Fitz Frames is a new, modern solution to purchasing glasses for kids. The company, which made its official launch earlier this week, uses AR technology to offer parents of children ages 3-and-up a convenient and accessible method for customizing kids sunglasses and prescription eyewear. “Nearly … → Read More
Immersed Debuts Public VR Co-Working Space Designed For Remote Collaboration
Share TweetWater cooler talk just got an upgrade. Rather than setting up in a noisy coffee shop or paying for access to a co-working space, Renji Bijoy, the CEO of Immersed, is using VR technology to allow remote employees in multiple fields to work and collaborate entirely in a comfortable and productive VR space. He … → Read More
LEGO's Latest Playset Has Kids Battling Ghosts In AR
Share TweetAccording to LEGO, Hidden Side is “the bridge between physical and virtual play you’ve been looking for.“ Based on a “chilling, creative world of ghosts,” Hidden Side is a new series of LEGO sets that use AR technology to add a whole new level of interactive play to the traditional LEGO experience. Designed for … → Read More
Psychologists Are Using VR To Transform People Into Animals
Share TweetEver wonder what it would be like to live as a spider or fly like a bird? Psychologists are working to understand how VR can be used to transport individuals into different bodies, and if it is possible to do so with animal avatars. “Virtual reality setups are particularly suited to create a tight … → Read More
This Psychedelic AR Book Cover Is Turning Heads Online
Share TweetForget the old phrase “you can’t judge a book by its cover.” UK-based artist Alexander Ward was shocked to see his AR-enabled cover for Allowah Lani’s book I am love was circulating online. When scanned with a smartphone camera, the books cover opens a 3D portal to a visually-captivating psychedelic cosmos. “It certainly was … → Read More
Bigscreen TV Launches With 50+ Channels Of Video Content
Share TweetCable just got a modern makeover. First introduced to American homes during the 1940s, television has since become a staple of American life. Once a relatively social experience, one where families could gather together to watch their favorite scheduled programming, high definition streaming and smart devices now allow viewers to watch content at any … → Read More
Research Suggests VR May Help Patients Suffering From Parkinson's
Share TweetResearch into VR’s benefits on balance and motor control continue to reveal new information. More than 10 million people worldwide live with Parkinson’s Disease (PD) and experience the neurological disorder that progressively affects their movement. Individually, the results can vary, but will usually include muscle rigidity, tremors, loss of balance, and changes in speech … → Read More
Black Box Opens First VR Gym In San Francisco
Share TweetGetting shredded with the help of VR. Black Box, founded by Ryan DeLuca & Preston Lewis in 2016, will open the doors to its first VR gym this April in San Francisco with plans for expansion in the near future. By using VR, Black Box is able to motivate, track, and distract gym goers … → Read More
Bugsy’s VR Musical Experience Calls Out Gender-Based Hypocrisy
Share TweetBugsy’s latest music video shows how creative, unsettling, and feminine VR can be. Warning: strong language ahead. Bugsy, an up-and-coming pop musician with a unique sound, has partnered with Making360, a VR service and platform that creates an immersive experience for brands and artists to create a new VR music boy for her single, … → Read More
Fitness Startup YUR Introduces VR Calorie Tracker
Share TweetThe future of fitness could be virtual thanks to companies such as YUR. YUR, short for “why you are,” wants to make fitness more entertaining and accessible, starting with their first product — the YURfit Plug-in, which will track the calories you burn while playing in VR. The product uses tracking data to monitor … → Read More
Kosmos Looks To Establish K-12 School That Exists Entirely In VR
Share TweetKosmos School is working to build a hands-on VR education platform for all grade levels. Students taking classes with Kosmos School can design and launch rockets in VR as a way to study physics and chemistry, but the school hopes that students will soon be able to study all of their coursework in a … → Read More
Kosmos Looks To Establish K-12 School That Exists Entirely In VR
Share TweetKosmos School is working to build a hands-on VR education platform for all grade levels. Students taking classes with Kosmos School can design and launch rockets in VR as a way to study physics and chemistry, but the school hopes that students will soon be able to study all of their coursework in a … → Read More
Doctors Are Using VR To Study 3D Models Of Tumors
Share TweetVR could drastically effect how researchers study cancer. Doctors at the Cancer Research UK Cambridge Institute (CRUK) are creating a new virtual lab that will build use VR to build 3D models of tumor samples, providing a new way to look at cancer. The researchers start by studying a tumor tissue biopsy – the … → Read More
How VR Is Changing College Tours
Share TweetVR is giving prospective students a glimpse of college life without having to travel across the country. When deciding which colleges to apply to, it is hard to know which campus will be the right environment for you if you aren’t able to explore the classrooms and quad. However, thanks to VR tour companies … → Read More
ARHT Introduces Real-Time Holographic Lecturers At London Business School
Share Tweet‘Hologram’ lecturers will soon beam to universities for the first time, starting with Imperial College London. The UK-based business school is working with Toronto-based holographic media company, ARHT, to bring speakers from all over the world directly into their lecture halls using a projected hologram as a form of teleconferencing. ARHT describes it as … → Read More
Instant Musician Turns Your iPhone Into An AR Piano Instructor
Share TweetLearn how to play piano using just your iPhone and a crisp one dollar bill. Instant Musician, previously only being available as a Microsoft HoloLens app, has now made its way to iOS, offering users a way to learn proper piano skills using their smart phones. Using a dollar bill on your piano mantle … → Read More
Queen's University Announces Dedicated VR Medical Training Center
Share TweetThe Canadian university announces plans for new medical training center composed entirely of VR simulations. Queen’s University will be partnering with SimforHealth, a European company experienced in developeding VR software, and HTC to create an 8,000 square foot clinical simulation space that will train prospective doctors and study the impact of VR on education … → Read More
VR Prototype Provides Disability Support Workers With Proper Training
Share TweetAn Australian company, House with No Steps, debuts a VR prototype to better train disability support workers on how to handle potentially dangerous situations. In an industry with insurmountable variables, such as disability support, VR can provide endless opportunities for training. “Virtual reality is a powerful tool,” says Andrew Richardson, CEO of House with … → Read More
Step Into The Body Of A Transgender Man Using VR
Share TweetAptly named, Machine to be Another, is a creative VR experience which allows you to see and feel what it is like to be another person. As the age old saying goes, before you judge someone, walk a mile in their shoes. The Machine to Be Another aims to bring this particular ideaology to … → Read More
See Times Square Underwater in Microsoft's AR Art Exhibit
Share TweetThe Big Apple takes a dip in this location-based augmented experience from Microsoft. According to researchers, if sea levels continue to rise as an effect of climate change, Manhattan will be completely submerged underwater within the next 80 years. In 2012, the Intergovernmental Panel on Climate Change reported that by 2100 sea levels could rise from … → Read More