Usman Raza
Business 2 Community
Pakistan
Contact Usman
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Past articles by Usman:
Building a Data Driven Business Now
The world around has changed. In this time of massive uncertainty we need to optimize our efforts and create ways to do things more efficiently with the resources we have at hand. In a bid to build the future we must start with the present. Data has emerged as one of the most efficient ways to weigh your efforts and build a sustainable business practice that keeps improving. The Truth in Numbers… → Read More
7 Dramatic Reasons the Plugins You’re Using Are not Necessary?
Are you using too much plugins? Well, if you don’t confirm about it. Think for a second. At first, it sounds a bit hilarious, and second you’re not one of them. However, on the other hand, there’s thousands of experts recommending new plugins every → Read More
15 B2B Business Ideas for 2020
These 15 B2B ideas can help you start out the new year by launching your own business in 2020. → Read More
Techniques to Warm Up your Cold Traffic and Build Connections
What is that you all want to see on your websites? Visitors, Traffic, Leads, Sessions, and Conversions, for sure! And what do you expect from all these above? Sales and More Sales! I’ve heard that you tried to pitch people for your product who don’t even know you. (Cold Traffic audience) Try to relate, have you ever made a new purchase from an unknown brand, until you were influenced by it… → Read More
Why SEO is an Essential Puzzle of Digital Marketing
Are you down with PPC and unsure of where or how search engine optimization fits into the digital marketing mix?… → Read More
Trend-Watcher: 6 New Ways to Do SEO in 2020
Keeping abreast of changes is always a challenge and it’s no different with search engine optimization. Technology is an ever-changing environment and to stay ahead, you must be ready to change with it. As we move into the final quarter of 2019, we look ahead to what next year brings and what that means for business growth and brand promotion. SEO is on the move again in new and exciting ways… → Read More
How to Use Task Management Tools to Save Your Business Money
Time is money. That is correct, but some productivity experts say, time is more valuable than money. Every human living… → Read More
6 Ways to Do Digital Marketing For Nonprofits
When people talk about digital marketing, they usually think about small businesses or large corporations. However, nonprofit organizations, government agencies,… → Read More
6 Questions to Ask Your Software Development Company Before Launch
Launching a new software product in partnership with an experienced company can be extremely challenging for a business as they can’t be sure of its success. It’s true that you and the development team have been working really hard and spending countless hours modifying the design to make it worth in the end. But how to ensure that you have a seamless release so that you can have a scalable… → Read More
Outlining a Strategy: The First Step in Content Marketing
In any service industry, the person who convinces the client to purchase the product is considered as the best salesperson. Selling and buying options are increasing on the internet these days on the web and content marketers have to make it certain that the process occurs with great success. For this purpose, one has to … → Read More
Website Design: 5 Trends To Watch in 2019
Website design has undergone many changes in the last few years. Search engine optimization has a lot to do with current changes. The explosion of Word Press sites also has contributed to changes in website design. Despite these recent changes, you can expect new design ideas to pop up in your work. Here are some new website design trends to watch for this year (2019). No Uniformity Many… → Read More
4 Ways to Increase Sales Without Focusing on Competition
All businesses need customers. Increasing sales should be a top priority of business owners, chief executive officers or sales managers.…… → Read More
6 Ways to Build Customer Trust in 2019
After the social media platform’s scandalous 2018, the trust of the masses on Facebook has declined by 66%. The social…… → Read More
4 Reasons Why Regular SEO Audits of Your Website Undeniable
When it comes to SEO, you cannot question if your online business needs it or not. SEO has become an undeniable force in the online marketing industry. Without SEO you cannot run a website or business even. SEO is a kind of marketing strategy constantly changing due to search engine updates. Sure thing, because Google and other search engines also want to take care of their customers. There is… → Read More
How to Create Quality Content That Ranks
Quality content does not always rank. The advantage of Author credibility and how up to date the content is can sometimes be irrelevant to how it ranks. That isn’t to say those factors are useless, but content creators tend to miss an important factor that controls ranking: Relevancy. What is Quality Content? This is a simple definition. Quality content is determined by its success. If it has… → Read More
Top Things You Must Do After Your Web App Is Live
It is always exciting to launch a new web application that has been on your mind for a while. Before pushing it live on the Internet, you work hard on it by writing quality content, taking care of design elements and user interface, and optimizing it for the search engines. Launching a web app is an important step toward a new journey. Few website owners know what to do after making the web app… → Read More
3 Social Media Platforms: What These Can Do For Your Business?
Are you new to the social media realm? While there are many social media platforms out there, it can sometimes get a bit overwhelming when you have absolutely no idea where to start. It’s totally okay to freak out a little. Social media marketing is newly booming as the years pass by, and many businesses are just starting to learn more about it. You’re not the only one! The most important thing… → Read More
12 Things Content Marketers Should Be Doing in 2019
As content marketing continues to rapidly evolve, it’s essential to figure out the right strategy in order for your business to achieve this year’s goals and overall be successful. Today, we have put together a list of some informative things you should consider doing as content marketers in 2019: * Think before you start Write up a strategy with goals and include steps to help you achieve them.… → Read More
8 Reasons Why Your Next Campaign Needs Video
With any marketing strategy, video needs to be part of the conversation. Here are 8 more reasons to include video in your next campaign. → Read More
4 Effective Platforms for Advertising Online
Advertising online has become a necessity for businesses that want to get ahead. Fortunately, these four platforms will help you get the job done. → Read More