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After enjoying a giant leap forward during the early stages of the COVID crisis, eCommerce is increasingly ingrained in the shopping habits of consumers around the world. It’s a trend that has a number of implications for publishers and media companies. The biggest of these, perhaps, is in the disruption of traditional advertising models, as … → Read More
Retail media is fast emerging as a powerful new force in digital advertising that signals threat and opportunity for media companies. → Read More
Buckle up, 2023 is going to be a hell of a ride. As we kick off the New Year, many publishers are contending with the need to tackle a heady mix of long-term structural issues and more short-term considerations. Combined, it means that the media industry is facing a number of significant challenges in 2023. … → Read More
“Only journalism will save journalism,” says Juan Señor, an award-winning journalist and President of the Innovation Media Consulting Group. It is heartening that, as he points out, “people have rediscovered... → Read More
The creator economy is estimated to be a $104.2B market with “a substantial growth trajectory similar to the gig economy.” And, just as the gig economy has transformed the shape of work, the creator economy is impacting the media landscape. Industry-watcher Simon Owens notes how bootstrapped content entrepreneurs are harnessing platforms like YouTube, Instagram, and... → Read More
New levels of investment, digital adoption and deployment have further reshaped businesses and the consumer experience this year. These trends look set to endure into 2022 and beyond. → Read More
Through startup programmes and early stage funding, Flat6Labs is supporting forward-thinking tech ventures throughout the Middle East. → Read More
New apps, platform agnosticism and getting the basics right: experts advise how to take your audio to the next level → Read More
The right process, metrics and people are key when it comes to implementing new ideas and digital transformation This is the second in a three-part series looking at innovation in journalism and news media. Part One explored the characteristics of innovation and identified five major barriers to change. In this article, Damian Radcliffe asks leading media scholars, researchers and … → Read More
There is more to audio storytelling than Clubhouse and Twitter Spaces. Three podcast creators experiment with lesser-known but clever apps → Read More
Invite your readers, listeners and viewers into your newsroom through voice memos, phone calls and social audio apps → Read More
Invite your readers, listeners and viewers into your newsroom → Read More
Professor Damian Radcliffe offers a US perspective on audience habits and opportunities for newsrooms → Read More
The Middle East is seeing a flurry of startup activity that, when combined with large-scale government investment, could deliver transformative economic, environmental and human benefits. → Read More
As advertising reliance becomes an increasingly redundant, risky and outdated strategy, it is incumbent on publishers large and small to implement strategies which generate revenue from multiple sources. → Read More
Help visually impaired or busy audiences to hear your stories → Read More
The ability to hear stories is essential for visually impaired audiences and anyone who wants to consume content on the move → Read More
The ability to hear stories is essential for visually impaired audiences — and anyone who wants to consume content on the move In 2021, the media platform with the highest weekly reach in the United States is audio. Data published last month by Nielsen revealed that radio — just one component of this medium — reaches 88% … → Read More
A global crisis galvanised teachers and students to embrace digital. Making the transformation permanent is the next challenge. → Read More
An overnight advertising downturn impacted publishers and journalists worldwide. Would anyone step up to help? → Read More