Vanita Kohli-Khandekar
Business Standard
New Delhi, DL, India
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Past articles by Vanita:
Fan clubs remain key to Shah Rukh Khan-starrer Pathaan's marketing
The potency of Shah Rukh Khan's fandom has been on full display this week → Read More
Fan clubs remain key to Shah Rukh Khan-starrer Pathaan's marketing
The potency of Shah Rukh Khan's fandom has been on full display this week → Read More
What does Gautam Adani's partial takeover of NDTV mean for television news?
Since its inception, NDTV's strength has been questioning the establishment on every side of the ideological divide → Read More
Storytellers ride the OTT boom to feed growing demand for streaming video
An eclectic bunch of content factories have emerged to feed growing demand for streaming video → Read More
Twitter's blue tick fee: Revenue stream or can of worms for media-tech cos
The microblogging service is making a bid for pay revenues as advertising declines → Read More
Now showing: Brahmastra's success highlights changes Indian film business
Ayan Mukerji’s Brahmastra is a gripping watch. The fight between good and evil with weapons made of fire, water, and other elements has been brought alive with some stunning visual effects by Prime Focus. Two weeks after its release, Hindi cinema’s first attempt at an alternate universe had grossed nearly Rs 400 crore worldwide. → Read More
Reels & short videos are biggest lever of Meta's growth: Ajit Mohan
Read more about Reels & short videos are biggest lever of Meta's growth: Ajit Mohan on Business Standard. The second lever is business messaging, said Mohan → Read More
Decoding the X factor: Like most OTTs, MX Player is yet to break even
Read more about Decoding the X factor: Like most OTTs, MX Player is yet to break even on Business Standard. Like most OTTs, it is yet to break even. Unlike most, it doesn't have deep pockets → Read More
I am like the Bhishma Pitamah of the media industry, says Roshan Abbas
Read more about I am like the Bhishma Pitamah of the media industry, says Roshan Abbas on Business Standard. Abbas joined AIR FM in 1994 as a radio jockey → Read More
Odia to Malayalam: Name a major Indian language and there's an OTT for it
Read more about Odia to Malayalam: Name a major Indian language and there's an OTT for it on Business Standard. As the market for watching drama and series online booms, all of India's diversity is getting play with more than 60 OTTs jostling for space → Read More
Localising of internet: A peek into state-wise consumption of online media
Read more about Localising of internet: A peek into state-wise consumption of online media on Business Standard. The report is an illustration of the axiom that media is the most local of all products → Read More
Disney needs time to integrate Fox assets like Star India: Harold Vogel
Read more about Disney needs time to integrate Fox assets like Star India: Harold Vogel on Business Standard. Vogel speaks to Vanita Kohli-Khandekar about the Disney-Fox merger and its implications for Star India → Read More
The House of Netflix
Read more about The House of Netflix on Business Standard. Book review of No Rules Rules: Netflix and the Culture of Reinvention → Read More
Cinema beyond biases
Read more about Cinema beyond biases on Business Standard. India's film industry is one of the best things to come out of the country, writes Vanita Kohli-Khandekar → Read More
Swinging with the music: Spotify driving critical changes in the market
Read more about Swinging with the music: Spotify driving critical changes in the market on Business Standard. In August, about 18 months after its entry in India, a Spotify listener spent an average of 97 minutes on the app, almost ten times more than any other streaming music brand → Read More
The impact a Tata Sky or Carvaan has on people's lives is great joy: Mehra
Read more about The impact a Tata Sky or Carvaan has on people's lives is great joy: Mehra on Business Standard. The happy impact that Tata Sky or Carvaan has on people's lives is the biggest joy, Mehra tells Vanita Kohli-Khandekar → Read More
Cultural differences? Star India in flux as Disney effect gains ground
Read more about Cultural differences? Star India in flux as Disney effect gains ground on Business Standard. The people who thought of the Disney-Fox deal, executed it and were its biggest evangelists -Iger and Mayer - have left → Read More
A star exit: Why is there an element of surprise in Uday Shankar departure?
Shankar was 46 when he took over as CEO of Star India, then a Rs 1,600-crore floundering broadcaster. Disney Star is now a Rs 18,000-crore powerhouse and India's largest media firm → Read More
We need a separate regulator for broadcast: IBF president K Madhavan
Read more about We need a separate regulator for broadcast: IBF president K Madhavan on Business Standard. Vanita Kohli-Khandekar spoke to Madhavan on the IBF's priorities in a post-pandemic world → Read More
The truth about streaming video
Read more about The truth about streaming video on Business Standard. In an overcrowded market or one with skewed regulation, ad-supported programming can quickly degenerate into poor quality, polarising or downright fake → Read More