Alex Martin, The Japan Times

Alex Martin

The Japan Times


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Past articles by Alexander:

The future of food: Insects?

A thriving industry looks promising if consumer aversion can be overcome. → Read More

The winter coronavirus conundrum: How much heat vs. how much ventilation

The dry and often freezing climate is proving to be challenging as restaurants, shops and other facilities scramble to keep their facilities safe. → Read More

Escaping COVID-19: When you can’t see the virus for the trees

Individuals are replacing forestry companies and large corporations in efforts to buy plots of affordable forestland — but for a very different reason. → Read More

Amabie: Folklore apparition generated a big buzz in 2020

The long-haired, beak-faced amabie, which forecasts bountiful harvests and killer epidemics, has found itself in Japan's spotlight in recent months. → Read More

How Japan’s growing subscription economy could redefine the way consumers and companies interact

Japan has lagged behind other nations in terms of subscription-based activities, but the model is finally catching on as consumers explore new ways of doing business. → Read More

As COVID-19 persists, Japan looks to send in the robots

A new wave of service machines has emerged amid the coronavirus pandemic to help maintain safety and social distancing. → Read More

How COVID-19 has affected Japan's drinking culture

Suit-clad office workers are no longer flocking to Japanese-style pubs in mass to unwind after a long day at the office. Where are they drinking instead? → Read More

Episode 58: A brief history of mask wearing in Japan

The Japan Times' Alex Martin discusses the history of mask wearing and how it's changed from the Edo Period to the Spanish Flu to the COVID-19 pandemic. → Read More

Examining the history behind Japan’s love of face masks

In Japan, it's sometimes said that the eyes speak as much as the mouth. Perhaps the proverbial phrase captures the essence of the nation’s affinity for fac → Read More

Rethinking summer in Japan amid a pandemic

Japan struggles to deal with the cancellation of annual seasonal events that serve as a lifeblood for local communities. → Read More

Getting the wheels back on Japan's travel industry

Unprecedented travel restrictions have crippled tourism, forcing businesses in the sector to rethink strategies and explore new opportunities. → Read More

Remote possibilities: Can every home in Japan become an office?

The COVID-19 pandemic is prompting companies to adopt remote work to reduce contagion risks, accelerating the digital shift of the workspace. → Read More

Hard sell: Japan’s retail sector may need to reinvent itself in the wake of the COVID-19 pandemic

A sea change in shopping habits amid the new coronavirus outbreak could impact marketing and distribution across the country for years to come. → Read More

Japan’s economic backbone creaks under the weight of COVID-19

Domestic small and medium-size businesses are bearing the brunt of business closures amid a nationwide state of emergency → Read More

Looking for solace in Japanese mythology during a pandemic

Amid growing anxiety over an invisible pathogen that has so far claimed tens of thousands of lives worldwide, some Japanese are turning to faith and mythology for solace. → Read More

In graying Japan, the market for home shopping is still maturing

The suit-clad television presenter makes breathless promises about the qualities of the Hitachi rice cooker he is pitching, describing how the induction he → Read More

Coronavirus pandemic fuels trend toward smaller funerals in Japan

From dispatching Buddhist monks to connecting grieving families with affordable funeral homes, Osaka-based end-of-life startup Uniquest Inc. is among the m → Read More

In bloom? Celebrating Japan’s iconic cherry trees in a time of pandemic

Blossoms are beginning to open in Tokyo, but will this year's celebrations wither due to concern over the new coronavirus? → Read More

Michi no eki: Japan's truck stops are kings of the road

This isn't your modest highway truck stop with parking, public toilets, a few vending machines and a kiosk. Occupying 5 hectares of land by Route 64, a roa → Read More

What's Japan's next food trend? It might finally be pulled pork

Barbecue pulled pork might not have taken off in Japan just yet, but thanks to restaurants like Fatz's The San Franciscan, which aserve up the real slow-smoked deal, that might be about to change. → Read More