Geoff Colvin
Fortune
Contact Geoff
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
| Recent: |
|
| Past: |
|
Past articles by Geoff:
Can you make money following an activist investor into a stock? It depends
The strategy might not offer as big a financial win as expected. → Read More
‘We’re in a frenzy to be more agile’: How Kraft Heinz’s CEO is reviving Jell-O, Kool-Aid, and other famous longtime brands
The company now sells more than 20 types of ketchup. → Read More
Mass layoffs come with surprisingly large hidden costs
CEOs pondering a reduction in force may want to look closely at the surprising reality of layoffs. → Read More
From planning to execution: A step-by-step guide to conducting layoffs the right way
How you conduct layoffs can make or break employee morale and loyalty. → Read More
The CEO of Amazon Web Services likes to hire people who are ‘restless and dissatisfied.’ Here’s why
Adam Selipsky, who runs Amazon's massive cloud computing business, says "If you’re not dissatisfied with what you see around you, you’re usually not compelled to reinvent something." → Read More
Insulin’s deadly cost: Ultrahigh prices in the U.S. mean many diabetics can’t afford the medication they need to survive
In a drug-pricing system driven by perverse incentives and greed, everyone wins but patients suffering from America’s most expensive chronic disease. → Read More
Global trade’s new playbook: 3 lessons for winning in a world transformed
The pandemic hasn’t killed globalization. But the radical changes it has wrought will have long-term implications for businesses worldwide. → Read More
What Mark Zuckerberg, Barack Obama, and MLB umpires can teach us about making better decisions
We just can’t give full attention to all the decisions we make—some 35,000 a day, says one study. → Read More
Keeping tabs on climate promises: 2050 is closer than it appears
With just 28 and a half years to go, many companies that have pledged to reach net-zero carbon emissions by 2050 are running out of time. → Read More
3 strategies for winning the post-pandemic war for talent
Employers worldwide are entering the most tumultuous turnover environment in memory. → Read More
Last year 55 Fortune 500 companies paid no U.S. income tax. How can they get away with that?
The first thing to understand is that the statement “profitable U.S. corporations paid no U.S. income tax” can be misleading. → Read More
Everything to know about how President Biden wants to change the corporate tax code
Biden is proposing a multi-part system to make escaping U.S. tax more difficult and make U.S. corporations pay more tax no matter where their profits are. → Read More
Chart: Corporate tax rates around the world—and how Biden wants to change them
President Biden is pushing an increase in the U.S. rate, and for 139 countries to agree on a global minimum rate to stop corporate profit-shifting. → Read More
AT&T’s Warner Media debacle broke the two most fundamental principles of M&A strategy
Strategy consultant Roger L. Martin made three specific predictions to Fortune in 2019: “The Time Warner acquisition will be a disaster. The CEO will lose his job. AT&T will get back half what it paid for Time Warner.” He was right on all counts. → Read More
How the World’s Greatest Leaders respond to unexpected crises
In the face of a challenge like the COVID pandemic, leaders can arise from anywhere among us. Here's what those leaders have in common. → Read More
AT&T Q1 earnings: HBO Max had a strong first quarter, but it remains at a disadvantage against rival streaming services
It’s tough to compete when you have to pay a middleman that your competitors don’t have to pay. → Read More
The overlooked report from the U.S. Treasury you should know about
And we can’t resist mentioning that this supremely useful document exists because of a 1973 Fortune article. → Read More
Derek Chauvin was found guilty. What will companies say about it?
Commenting on a verdict, whether praising or condemning, remains beyond what most companies and CEOs are willing to do. → Read More
Bernie Madoff dies: The disorienting mix of motives that led to history's largest Ponzi scheme
Madoff was evil in a strange way that doesn’t fit any conventional conception of the term. → Read More
Leadership lessons J&J should—and shouldn’t—take from its famous Tylenol response
In 1982 it set the standard for an ethical corporate response in cases when a product—Tylenol then—is harming or killing customers. → Read More