Tim Mason
The Grocer
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Past articles by Tim:
How grocery loyalty schemes are evolving in 2022
Retailers are building out stronger, more personalised loyalty schemes to keep loyal shoppers happy, says Eagle Eye CEO Tim Mason → Read More
Personal data: how retailers can win by helping shoppers ‘self curate’
Data is becoming democratised – a trend that is set to grow, says Eagle Eye CEO Tim Mason → Read More
How Eat 17 is reimagining the local grocery store concept
Tim Mason, CEO of Eagle Eye, is impressed by the chain’s new and exciting convenience retail format → Read More
Customer insight will be crucial as Waitrose and John Lewis connect
The introduction of an integrated Waitrose and John Lewis loyalty card is a sensible step, says Eagle Eye CEO Tim Mason → Read More
Mobile grocery: feed the digital desire
At our Digital Connect event this month, we explored why mobile enablement is still very much a work in progress → Read More
You must measure customers to manage them
What’s your top store? Which are your fastest growing categories? What’s the net profit on your in-store bakeries? → Read More
Make offers and promotions hyper-personal
In days gone by, getting customers into stores revolved around blunderbuss techniques like cut-price essentials → Read More
Tim Mason on how retailers can harness mobile, search and voice in store
Mobile is increasingly important to retailers - but stores can often be far from mobile friendly. In this video, Eagle Eye CEO Tim Mason why retailers have to embrace mobile connectivity, and why voice technology holds particular promise for grocery retail. → Read More
Smartphones are the best way to encourage shopper engagement
Retailers and grocers need to seize the opportunity to engage with shoppers in store through mobile → Read More