Lisa Buyer
SearchEngineJournal®
Celebration, FL, United States
Contact Lisa
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Lisa:
9 Steps To A Future-Proof Social Media Strategy In A Web3 World
Here's a step-by-step guide to creating an effective social media strategy to level up your Web 2.0 and prepare for Web3. → Read More
Marketing in the Metaverse: the Future of SEO, Social Media, and PR
The metaverse is poised for rapid growth that will open up opportunities for marketers. Here's what you need to know. → Read More
Self-Care Holiday Gift Guide for Less Stress, More Sleep, and Better Mindset
Lisa Buyer self-care gift guide includes a wearable for less stress, an office chair for better posture, a meditation course, and an app for peaceful night sleep. → Read More
Top Podcasting Secrets & Shows for Digital Marketers & Beyond
Podcasting is a great way to reach and engage with your audience. Here's the lowdown on podcasting and the shows digital marketers should pay attention to. → Read More
Marketing Disrupted: 5 Ways AR & VR Are Reshaping Digital Marketing
Technological advances are reshaping the marketing landscape. Learn tips and resources to add augmented reality and virtual reality into your strategy. → Read More
How Brands Should Use Instagram PR During Work-From-Home Mode
Make sure to adjust your Instagram strategy for today's environment. Here are some expert tips for growing your Instagram brand account right now. → Read More
6 Video Marketing Strategy Tips for 2020
Brands are seeing success in using video content on Facebook, Instagram and YouTube. Read expert tips on improving your video marketing strategy. → Read More
Emerging Social Media Channels & Trends
You know which social media channels are here to stay. Now get up to speed with all the emerging social media channels and trends. → Read More
8 Terrific Tips to Optimize a Twitter Business or Brand Profile
Want to get the most out of Twitter? Check out these little – yet momentous – ways to make your brand a shining star on the platform. → Read More
11 Reasons Why You Should Use a Docuseries in Your Content Strategy
More brands are bringing the docuseries into focus as part of their digital marketing strategy. Here are 11 reasons why you should follow suit. → Read More
How to Grow Your Cannabis Brand with Digital Marketing
Marketing cannabis brands creatively and effectively in a highly regulated industry is challenging. Learn how to use social PR right to get ROI. → Read More
10 Simple Tips to Flip FOMO into JOMO
The fear of missing out is real. FOMO can be dangerous, but if you know what to look for FOMO is reversible. Think JOMO. Joy of Missing Out. → Read More
All the Free PR Secrets You Need to Know to Scale Your Business
Can free PR make your brand famous? Read on to get inside tips on pitcing the media, writing a press release, and gaining vaulable authority links. → Read More
#FemaleDisruptors: Ai Addyson is shaking up digital learning and storytelling
From a college professor without a brand to a digital influencer paving the way for current and future educators. → Read More
Female Disruptors: Krista Neher Shares Digital Marketing Secrets With a Right Hook Punch
Krista Neher ran one of the first successful corporate Twitter accounts. She knew social media was going to be an integral part of everyone's life, so she got a head start. → Read More
14 Ways to (Literally) Boost Your Facebook Page ROI
Here’s a quick checklist to optimize your Facebook Page, increase organic results, and boost Facebook exposure for any size budget. → Read More
12 Tips to Finding Social Media Zen
Social media marketing can be stressful and painful. Here are 12 ways to make the most out of your social media channels and find the zen zone. → Read More
Female Disruptors: Sarah Evans Is A Digital Strategy Superwoman
Digital Strategy Superwoman Sarah Evans talks all things digital, personal, and social in our latest Female Disruptor Q&A. → Read More
9 Futurist Content Marketing Insights You Must Know Now
Don't wait! Get ahead now. Take a futuristic look at how content marketing is evolving into new dimensions, mediums, and experiences. → Read More
“Carefully curate who you allow to give you advice.”
I started following this rising star about a year ago when I noticed her fresh face and crypto-like smarts in the Facebook newsfeed. Beyond Facebook ads, Cat dishes out some incredible advice and… → Read More