Gabriel Beltrone
AdWeek
New York, NY, United States
Contact Gabriel
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
| Recent: |
|
| Past: |
|
Past articles by Gabriel:
Diverse, Topical, Enlightening and Entertaining, These Were the Best Brand Storytellers of 2019
Presenting Adweek’s fourth annual Arc Awards winners, from Tinder’s Swipe Night to Adidas Originals’ Donald Glover Presents. → Read More
Taco Bell Reveals the First Photos of Its Palm Springs Resort—and They’re Very on Brand
Get ready for the sauce. → Read More
Heinz Ketchup Saves Ed Sheeran From a Fancy Meal in Super Casual New Campaign
A stuffy restaurant gets a dose of ‘aww shucks’ condiment humor. → Read More
This Book Collects the First Chapters of Novels Ad Creatives Never Got Around to Finishing
Chapter One solicited unfinished work from FCB’s Susan Credle and more. → Read More
Missing Socks Are a Timeless Existential Dilemma in This Very Relatable French Ad
Retailer Monoprix offers an amusing solution. → Read More
McDonald’s and TBWA’s Blurry Big Mac Billboards Are Totally Ingenious
Made-you-look food impressionism, and the power of suggestion. → Read More
Want a Happy Cactus? Play It Rain Sounds, Says Spotify’s Life Hacks Campaign
Better than actual water, plus other helpful playlists. → Read More
Apple Touts Its New Streaming Service With a 5-Minute Deluge of Brilliant Talent
Octavia Spencer, Ron Howard, and more talk craft. → Read More
A Widower Finds Solace in an Old Recipe, With Help From a French Grocer
Intermarche’s graceful look at remembering the dead through food. → Read More
ING and JWT Resurrect Rembrandt with an AI-Powered Voice Clone
Painting lessons from the Dutch master, with a hand from Carnegie Mellon. → Read More
Fiverr’s Ads, Meant to Celebrate the Gig Economy, Also Keep Fueling Its Critics
The freelance network offers freedom, but some see a hamster wheel. → Read More
This Amusing Device Protects Against Holiday Double Dipping Party Fouls
Droga5 builds security system for Philadelphia brand. → Read More
Burger King’s New Trolling Ploy Sends Fans to McDonald’s to Unlock a 1-Cent Whopper Deal
Whopper Detour gets catty with geotargeting. → Read More
1,500 Posters of Goats Having Sex Promote a Sustainable Cashmere Brand’s First NYC Store
Naadam shows exactly how it’s scaling its business. → Read More
Lin-Manuel Miranda Takes You on a Very Personal Neighborhood Tour in AmEx’s New Ad
The spot celebrates the Broadway superstar’s bond with Manhattan’s Washington Heights. → Read More
Royal Caribbean Now Sets Your Vacation Photos to Music Using AI
Berklee College of Music helps cruise line train a song bot. → Read More
‘Dad, Do We Have a Gun?’ PSA Shows the Hardest Questions Often Come Too Late
Droga5 and Ad Council address ‘family fire,’ a newly coined term for accidental shootings in the home. → Read More
Encouraging Kids to Play Outdoors, This Book Can Only Be Read After You Smear Dirt on It
A laundry brand’s innovation aims to get children away from screens and back into nature. → Read More
With Its First Brand Campaign, the Academy Behind the Grammys Looks to Bolster Music Makers
The ads for the Recording Academy also finally give hip-up and R&B their due. → Read More
Doors Are a Surprisingly Powerful Metaphor for Adversity in This Long-Form Political Ad
It’s a fluid and engaging 3-minute spot for a House race in Texas. → Read More