Steve Strauss, USA TODAY

Steve Strauss

USA TODAY

San Antonio, TX, United States

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Past:
  • USA TODAY
  • North Jersey News
  • The News Leader
  • Cashay
  • The Asbury Park Press NJ
  • wusa9
  • CBS 8 San Diego
  • 12NewsNow
  • ksdk.com
  • WLTX
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Past articles by Steve:

How to stay in business during a pandemic: Avoid the top 7 tech mistakes most small businesses make

Surviving the current crisis - and the next one - means you must keep abreast of current technology and have a worst-case-scenario plan in place. → Read More

No entrepreneur wants to file for bankruptcy. But if you have to, here's what you should know

The COVID-19 fallout means some small business owners are facing bankruptcy. It's bad, but it could also be a lifeline that lets you bounce back. → Read More

Join, or die: Heed Ben Franklin's meme and wear a mask to save the life of the small business you love

The choice is yours, but refusing to wear a mask endangers others and the small businesses economies in the communities we love. → Read More

Digital marketing amid coronavirus: Go for the low-hanging fruit with freebies and deals

Branding is a play for long-term recognition. In a pandemic, small businesses need to use discouts and other incentives to go for the quick sale. → Read More

'Defund the police' calls grow amid protests. Reallocations could fund minority entrepreneurship instead

Reallocation of some funds given to police departments could benefit social services and minority-owned businesses. → Read More

Don't micromanage your remote small business. In the coronavirus era, lead like a gardener

What your remote small business staff needs to get through the COVID-19 crisis is nurturing leadership, not top-down micromanagement. → Read More

Be smart and safe about reopening your small business in a post-coronavirus world

You'll need to plan how cleaning, remote work and customer service are going to be done. And be ready to pivot if the market demands change. → Read More

Confined amid coronavirus? Here are best practices for remote-managing your small business

Having the right tools in place and the right people strategy will help your small business make it through the coronavirus pandemic. → Read More

Entrepreneurs, it's time to pivot. Here’s how to switch gears amid coronavirus

New realities as we deal with the coronavirus pandemic may well mean entrepreneurs have to figure out new businesses - and fast. → Read More

Plan, don't panic: Strategic small businesses can weather coronavirus outbreak

Coronavirus could have a vast impact on travel, conference and entertainment industries, but it's early yet, so there's time to get a plan in place. → Read More

How to negotiate: Win-win strategy should be a no-no for entrepreneurs

Sometimes worrying about the other side's needs means you are tempted to compromise your own. When you bargain, bring an appropriate plan. → Read More

Lessons from Dr. King: The three kinds of people every small business must have

All endeavors, business or not, need people who can dream big, supporters who cheer them on, and people who enjoy working with them. → Read More

From workspace to the gig economy, here are the top small-business trends of 2020

The year will see more changes in the way we work, from the gig economy to open workspaces to who's in charge at your company. → Read More

7 steps to starting a small business on a shoestring budget

Resources from the Small Business Administration and the internet can help budding entrepreneurs get their new hustle underway. → Read More

How do you save for retirement when you are self-employed? Use the 10% rule

Paying yourself first is a golden business rule for a reason: It's one of the keys to building wealth for entrepreneurs. → Read More

How do you save for retirement when you are self-employed? Use the 10% rule

Paying yourself first is a golden business rule for a reason: It's one of the keys to building wealth for entrepreneurs. → Read More

Earth Day: Small changes at small businesses can add up

How can small business owners do their part for the planet for Earth Day and beyond? By recycling, going green and putting away the plastic bags. → Read More

Small business spring cleaning? Here's how to get at those hard-to-reach digital places

It's time for a digital detox: Every entrepreneur needs to take time to clean up and clear out both their physical business and their digital space. → Read More

Want more small business shine? Grow your Twitter universe

Most entrepreneurs fail to take advantage of all the ways a booming Twitter network can enhance their small business. → Read More

5 startup mistakes every small business person should avoid

Entrepreneurs make mistakes by underestimating costs, blowing their budgets, failing to market themselves, making poor choices and going it alone. → Read More