Marty Swant
Digiday
New York, NY, United States
Contact Marty
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Marty:
How Supreme Court cases related to Google, Twitter could shape the future of content and advertising
The nation’s highest court heard separate oral arguments about Google and Twitter, and whether social networks should be held responsible for terrorist content that families of victims claim led to the deaths of their relatives. → Read More
Microsoft's ad ambitions for ChatGPT-powered Bing bring new opportunities — and questions
Experts are wondering what the future of advertising on Bing might look like with ChatGPT and if it’ll win over both users and marketers alike. → Read More
Publishers lament the removal of Twitter Moments as referral traffic dips
Under the leadership of Elon Musk, Twitter’s role as a traffic referral source to publishers’ sites is declining. Publishers mostly blame the removal of Twitter Moments. → Read More
Why Shutterstock is betting on generative AI for the future of stock images
Shutterstock has begun experimenting with using generative AI, an emerging innovation that lets people enter text-based “prompts” to generate unique computer-made digital images. → Read More
Elon Musk's Twitter town hall does little to assuage advertiser questions and concerns
In a Twitter Spaces discussion, the company's new owner addressed advertiser concerns and explained his vision for the platform. → Read More
With first CMO hire, OpenWeb hopes to 'de-troll' the discussions and data space for publishers
Tiffany Xingyu Wang joins the company during an evolution of how consumers and advertisers think about news and social media. → Read More
A 'data buffet': Mozilla's review of pregnancy and period trackers sheds light on data privacy concerns
According to a review of 25 period and pregnancy tracking apps and devices reviewed by Mozilla, 18 were found by researchers to not meet their expectations for privacy and security standards. → Read More
How Pinterest hopes to catch up to the e-commerce boom
Long before the pandemic-driven e-commerce boom, marketers saw a gold mine in Pinterest that many felt was left nascent. → Read More
How Chipotle is using crypto and gaming as gateways to loyalty
Chipotle isn't the only brand to either gamify or give away crypto, but it has seen early success with the strategy. → Read More
A national data privacy bill is gaining traction, but not everyone is yet on board
The U.S. House Energy & Commerce Committee voted on Wednesday to pass the American Data Privacy And Protection Act, which would have a widespread impact on how data can be collected, used and shared for marketing and other purposes. → Read More
How Planned Parenthood has increased ad spend with Meta, TikTok amid Roe vs. Wade overturn
Pro-choice groups such as Planned Parenthood and others are increasing online advertising around the topic of abortion to build momentum and educate people about changes nationally and in various states. → Read More
Why Actor And Filmmaker Edward Norton Wants To Be TV’s Data Oracle
In 2014, the auteur threw his hat into the TV measurement ring with his startup, EDO. Now, the company's winning over marketers, networks and investors in the battle for TV budgets. → Read More
Drew Barrymore’s First Grove Collaborative Campaign Takes An Optimistic Tone To Address Plastic’s Dire Problem
The actress, who recently invested in the eco-friendly CPG brand, talks with Forbes about her journey to embracing sustainability and the path for climate talks to stand out. → Read More
At The Kyiv Independent, Reporting On Russia’s Invasion Of Ukraine Hits Close To Home
These young journalists have shown bravery, tenacity, sensitivity while reporting on a war in their home country. → Read More
The Forbes Entrepreneurial CMO List: 2022
Recognizing 50 Of The Most Entrepreneurial CMOs In Marketing Today → Read More
The Recording Academy And Mastercard Are Bringing Grammy Week Into Roblox
Ahead of the annual music awards, virtual concerts and clothing inside of the gaming platform are early tests for reaching new audiences within the so-called "metaverse." → Read More
Lottery Numbers, Blockchain Articles And Cold Calls To Moscow: How Activists Are Using New Tools To Outsmart Russian Censors
The push to get Ukraine news past the Kremlin’s wall of propaganda is prompting innovative—and old-school—strategies. → Read More
GSK’s Consumer Healthcare Business Rebrands As Haleon Ahead Of Spin-Off
The new name is derived from the old English word “Hale,” which means “in good health,” and the Greek word “Leon,” which means “strength.” → Read More
From Crypto And VR To EVs To NFTs, Super Bowl LVI Advertisers Pitch The Future
The NFL championship is always an advertising blitz for beer, snacks and cars, but this year’s Big Game features some of the year's buzziest industries. → Read More
Lizzo Goes Down A Tech-Enabled ‘Rabbit Hole’ In New Campaign For Logitech
In an interview with Forbes, the pop star discusses technology, creator culture, working with brands and why she chose a tech company to debut her new song. → Read More