Nathan Kinch
InVision
United Kingdom
Contact Nathan
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Past articles by Nathan:
Don't personalize design. Make it situationally relevant.
An introduction to situational relevance, what it means, and the steps you can take to start designing for it. → Read More
Don't personalize design. Make it situationally relevant.
An introduction to situational relevance, what it means, and the steps you can take to start designing for it. → Read More
Designing for Open Banking – Greater Than Experience Design –
By now you may have heard about a thing called Open Banking. It’s been heralded as everything and nothing. But what exactly is it and how does it impact how we design? Before answering those… → Read More
How cross-functional design collaboration is shaping our future
When different people come together, develop shared context, and work towards clear objectives, awesome stuff can happen. → Read More
Measuring the value, meaning, and engagement of your morning coffee
The results aren’t what matters—it's all about the process. → Read More
Privacy isn't dead—it just has a new look
The future of privacy is in the hands of design. → Read More
The new business metrics your customers will love
Why is it so difficult for us to consciously design products that maximize value, meaning, and engagement? → Read More
The data trust gap and how to close it with design
Data trust is a competitive advantage. → Read More
Know your customer after taking these 3 simple steps
From this foundation, you can design new products and services that create value, meaning, and engagement. → Read More
Learning velocity matters—increase yours with design experiments
Design experiments will help you know more about the thing that matters most—your customers. → Read More
Hiring designers is hard, so here’s a model to make it easy
Having a tough time with hiring designers? Nathan Kinch shares his team's tried-and-true method. → Read More
Rationalize design through numbers, not analogy
How to produce designs that make their way into the hearts, minds, and wallets of your customers. → Read More
How to turn an error state into a conversation starter
A well designed error state can introduce humor, communicate transparently, and drive a follow on action. → Read More
How to turn an error state into a conversation starter
A well designed error state can introduce humor, communicate transparently, and drive a follow on action. → Read More
What’s your value proposition?
A strong value proposition is the foundation of great design. → Read More
Online DesignTalk: The new design rules of data minimization
In this DesignTalk, we’ll learn practical examples to support the 3 design rules of data minimization. → Read More
To design digital experiences that matter, design for the 5 senses
Our senses define our experiences. So why do we spend so much time designing without sensory perception in mind? → Read More
Data minimization — the new design rules for startups
Wait, what? Yes, you read correctly. “Data” and “minimization,” two words that have rarely been used in the same sentence, now represent one of the critical product design rules we must apply if we’re to build products that deliver value, meaning and engagement to the human beings we aim to serve. A little confused? Not to worry — let’s start with why. → Read More
Data minimization — the new design rules for startups
Wait, what? Yes, you read correctly. “Data” and “minimization,” two words that have rarely been used in the same sentence, now represent one of the critical product design rules we must apply if we’re to build products that deliver value, meaning and engagement to the human beings we aim to serve. A little confused? Not to worry — let’s start with why. → Read More
Nathan Kinch
TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news. → Read More