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Being aware of these keyword research errors enables you to create an effective SEO plan and avoid actions that may harm your Google rankings. → Read More
Social listening tools can be a great addition to your social media and marketing incentives. Here's what to look for when deciding on the best app for you. → Read More
Influencer marketing is one of the most effective marketing channels. At least 90% of the Influencer Marketing Hub survey respondents believe it. Many B2C → Read More
It’s hard to keep the content on your social channels fresh. Luckily, your brand doesn’t have to create everything from scratch. Look to your customers, friends, influencers, and others who are and could produce user-generated content. Continue reading → → Read More
Google’s ranking algorithm is a complicated thing. First, it has more than 200 factors under the hood. Second, SEOs have spent years figuring out which → Read More
Social listening is a weird discipline. It’s so versatile that it can be tricky to define - or even narrow down to a brief list of benefits or use cases. → Read More
Businesses should now be more aware than ever that simply monitoring social media while trying to improve a brand’s recognition is not enough anymore. You → Read More
Social media influencers are digital marketers’ second-best allies, coming right after reliable and versatile social media tools. SMM tools are many; in → Read More
Backlinks define the authority of your website, so they are one of the most important search ranking factors. Moreover, backlink SEO may be the key → Read More
I’ll let you in on a little secret: I am very excited about this article. Here’s why: I am a fan of social listening, and while social listening can be → Read More
Talks about the mid-June Core Web Vitals release made SEOs worry. Google states that Core Web Vitals will become a ranking factor, but doesn’t say a thing → Read More
When it comes to video content, taking advantage of YouTube is your number one priority. It is the second most visited site in the world and has over two → Read More
Social media is often praised as an amazing marketing channel for small businesses, but the truth is, for corporations, it might be even more important. → Read More
Marketing is all about learning from experience and becoming better, but you don’t have to be limited strictly to your company’s experience. Competitor → Read More
YouTube is one of the largest search engines. That’s why you better optimize your video content. Here’s how to do it – Content Marketing Institute → Read More
Competitive analysis is a serious challenge for most marketers. It’s complicated, multi-faceted, and time-consuming. You need the right workflow and the → Read More
Social listening seems straightforward. Set up a social listening tool, enter your brand name using the “wizard”, and wait for the magic of search to → Read More
The Information Age brought about many things, one of them being, we can’t purchase anything without doing the online research first. Whether you’re → Read More
Fact: becoming the number one result on Google is simply the cheapest way to attract year-round traffic to our content. And to become the number one → Read More
Accelerated Mobile Pages (AMP) is a controversial technology. On the one hand, according to its own website, it’s a way to create user-first websites and → Read More