Alison Weissbrot
Campaign US
New York, NY, United States
Contact Alison
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Alison:
GroupM launches tool to help brands invest in quality journalism
GroupM launches tool to help brands invest in quality journalism The Back to News initiative will steer clients toward investing in vetted quality news content through a partnership with global nonprofit Internews. → Read More
Ad Net Zero sets its U.S. agenda, with education and recruitment as key priorities
Ad Net Zero sets its U.S. agenda, with education and recruitment as key priorities The organization announced its priorities alongside the 4A’s, ANA and IAB at a breakfast event in New York City on Tuesday. → Read More
Will the FTC’s privacy fine against Epic alter marketing plans on emerging platforms?
Campaign US asks marketing leaders to respond after the FTC issued a $520 million fine against Epic Games for violating children’s privacy. → Read More
The top U.S. people moves of 2022
Campaign US broke the news of these major account moves that shifted the agency landscape in 2022. → Read More
Agnes Fischer replaces Amani Duncan to lead BBH USA
Alan Stout has also joined as U.S. chief strategy officer in leadership shakeup. → Read More
Brian Wieser to leave GroupM
Brian Wieser to leave GroupM EXCLUSIVE: The prolific industry analyst has been president of global business intelligence at the media buying giant for nearly three years. → Read More
Reprise brings on Dan Chapman as global chief strategy officer
Reprise brings on Dan Chapman as global chief strategy officer Chapman will work collaboratively across Reprise and sister agencies UM and Initiative. → Read More
Amber Guild joins McCann NY as CEO
Amber Guild joins McCann NY as CEO The Grey NY CEO and former T-Brand Studio president joins the flagship creative agency to lead its New York office. → Read More
Midterm ads are angry, overspent and misinformed
Midterm ads are angry, overspent and misinformed Ads leading up to the U.S. midterm elections next week are not just negative, they are also misinforming, angering and exhausting the public. → Read More
Movers & Shakers: Horizon Media, Plus Company, CPB, Chipotle and more
This week’s agency news, people on the move and brand buzz. → Read More
Meet the new Campaign US team
Jessica Heygate joins as technology editor, associate editor and Brandon Doerrer comes on board as a reporter. → Read More
Andy Main to leave Ogilvy as Devika Bulchandani takes over as global CEO
Andy Main to leave Ogilvy as Devika Bulchandani takes over as global CEO Main joined Ogilvy from Deloitte Digital in 2020 and oversaw a transformation of the network; longtime McCann vet Bulchandani steps into his shoes. → Read More
The Gerety Awards, selected by an all-female jury, reveal this year’s winners
The Gerety Awards, selected by an all-female jury, reveal this year’s winners The awards represent the top creative work in the industry through the lens of female executives. → Read More
DDB poaches Alex Lubar from McCann Worldgroup as president and global COO
DDB poaches Alex Lubar from McCann Worldgroup as president and global COO The 10-year McCann veteran joins the Omnicom-owned creative network to bolster its global strategy. → Read More
Movers & Shakers: Mediahub, Netflix, Reddit, DraftKings and more
This week’s agency news, people on the move and brand buzz. → Read More
Is adland uninspired?
After two years in lockdown, creatives debate whether the work has suffered. → Read More
Nike splits $1 billion media account between PMG and Initiative
Nike splits $1 billion media account between PMG and Initiative PMG takes North America and Initiative takes the international integrated planning and buying business, wrapping up the largest global media review the footwear brand has run in a decade. → Read More
Havas New York CEO Laura Maness to exit as two other execs depart Havas North America
Maness leaves Havas New York along with chief of social impact and PR Lindsay Stein; Julianna Akuamoah, chief talent and culture officer, leaves Havas North America and Arnold. → Read More
Movers & Shakers: Bud Light, McKinney, Group Black, DoorDash and more
This week’s agency news, people on the move and brand buzz. → Read More
Movers & Shakers: Heineken, Calvin Klein, Amazon, Bud Light and more
This week’s agency news, people on the move and brand buzz. → Read More