Lesley Vos
ReadWrite
Chicago, IL, United States
Contact Lesley
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Lesley:
7 Painful Blunders Killing Your Digital Content Usability
Reveal the power of web typography behind digital content: 7 tiny details influence usability and readability, making visitors crave more. → Read More
AI Content for Startups: How to Use It for Good
I've been writing content for about ten years already. Crafting informative and marketing texts for small and medium business companies, I heard that buzz about AI content generation and how → Read More
How to Use Storytelling for Instagram Sales #
Once upon a time, when Instagram began its way online, it was nothing to do with sales. There was a fun test to check which social network was right for you: Indeed: At first, Instagram was more like a personal photo album or online storefront to publish product photos. But as its technical capabilities and entrepreneurial imagination evolved, businesses began using Instagram as a powerful… → Read More
How Blockchain Will Transform the Market by 2030
First presented to the world in 2009, Bitcoin is expanding fast now. And after 2017, when its price experienced a sudden surge, thus taking the world by storm, every second → Read More
How to Use Storytelling in Video Lessons to Boost Engagement
Learn how to use storytelling in video lessons to boost engagement and make students remember your online course. → Read More
4 Steps to the Future of Educational Software in Classrooms
Digital technologies change the world as we know it, influencing how we create, translate and capture information. The same relates to the way students and everyone interested in self-education learn, → Read More
What Marketers Should Know About the Psychology of Visual Content
Do you know that videos, images, and infographics are among the top five content formats marketers leverage in their strategies this year? Okay, another question: Do you know the reason behind visual content's popularity? We, people, are incredible at remembering pictures: Content with illustrations does 323% better; if you add an image to the information, the user will remember it by 65%,… → Read More
Your B2B Website Power Page: Seven Must-Have Ingredients
A lot goes into the top-ranking content on the Internet. To compete, a post or page on a topic must have authority, expertise, value, and much more. → Read More
Secrets to Choosing Effective Images for PPC Ads on Social Media
Learn why images are more critical for PPC ad conversion with these tricks. Here we'll go over choosing compelling visuals for your ads on social media. → Read More
Dealing with Atelophobia in Today's Digital World
Find out what atelophobia is, how it can display itself in our digital world today, and what you can do with it if you have it. → Read More
7 leading metrics to measure the success of your PR campaign
These PR tips reveals the most critical PR metrics for you to follow when evaluating ROI. They'll help you measure campaign results and understand if everything goes the way you planned. → Read More
Why I Skip All That Romantic Thing
“My boyfriend tells me nothing about his feelings, understand? I try hard, open my heart, but guess what he says when I ask about how he’s doing? ‘I am okay.’ And he doesn’t give me flowers. And we… → Read More
Why I Skip All That Romantic Thing
Every guy is a poet, somewhere deep in his bones. → Read More
How to Write Great SEO-Friendly Content in 2020
SEO keeps on changing - between 2-3 major updates and who knows how many minor ones each year, there's a lot to keep up with! → Read More
How to Organize Your Remote Team for Better Collaboration and Increased Results
Are you ready to build a remote team for better business results? Follow this strategy and step-by-step plan for better remote team collaboration. → Read More
Semiotics in Marketing: For Your Brand and Your Messaging
Is semiotics purely academic? No. As it turns out, there are plenty of practical applications for marketers. Learn more. → Read More
How To Know If Your Brand Idea Will Convert
A brand sells ideas, not products; and for every idea to convert, it needs to be not merely interesting but also meet brand identity and customer expectations. → Read More
9 Warning Signs Perfectionism is Killing Your Productivity
Before choosing productivity tools and tricks for stellar business management, make sure your perfectionism is healthy enough to prevent you from failures. → Read More
Facebook Writing Secrets for 2019: New Year, New Rules?
How to write powerful Facebook posts to boost clicks and shares: tricks, words, content types, techniques, and emotions behind Facebook writing this year. → Read More
How to Write Amazing Posts With This Awesome Blog Writing Checklist
If you didn’t blog or write content you wouldn’t be here, right? We all use CoSchedule to improve our content projects to blow our blogs up with traffic, conversion, and … → Read More