Megan Graham
CNBC
New York, NY, United States
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Past articles by Megan:
How Apple’s upcoming email privacy update could change what’s in your inbox
Apple announced several new features for mobile and desktop operating systems that will have major impacts for commercial email. → Read More
Roku adds 23 more Quibi shows as it pursues original content strategy
Roku said Monday it will add another 23 shows to its collection of "originals" as it tries to build on its ad-supported content strategy. → Read More
Roku stock sinks after reporting tight hardware margins, dramatic fall in streaming viewership
CEO of Roku, Anthony Wood speaks onstage at The Future of TV Streaming & Entertainment during Tribeca X - 2021 Tribeca Festival at Spring Studios on June 18, 2021 in New York City. Arturo Holmes | Getty Images Roku shares fell more than 8% in after-hours trading Wednesday after reporting second-quarter earnings that beat expectations but showed a slowdown in streaming TV viewing and tight… → Read More
Big Tech dodged impact of Apple’s privacy changes in ‘red hot’ digital ad market... for now
Earnings showed big tech companies shrugged off any impact so far from Apple's privacy changes, especially as digital ad spend is surging. Q3 may be different. → Read More
Amazon’s ads business posts 87% growth.
Amazon's chief financial officer Brian Olsavsky cited new products and functionality for factors like higher demand and higher bid rates. → Read More
Advertising shows signs of surging recovery as holding companies report earnings
The pandemic caused an immediate pullback in ad budgets in 2020, with certain areas like travel remaining slow throughout the year. → Read More
Microsoft wants to show Teams isn't just a business app in ad for 2020 Tokyo Olympics
Microsoft's ad, part of a campaign called "Ticket to Tokyo," will premiere during Friday's Opening Ceremonies broadcast. → Read More
G-20 financial leaders agree to move forward on plan for an international tax crackdown
Financial leaders from the Group of 20 largest economies said they have come to an agreement on how to move forward on a "more stable and fairer international tax architecture." → Read More
Confirmed deaths in collapsed Florida condo building climb to 86
The number of confirmed deaths in the collapsed condominium building in Surfside, Florida, has climbed to 86 → Read More
Ad tech company Integral Ad Science pops 18% in market debut
Ad tech company Integral Ad Science began trading on Wednesday under the ticker "IAS." → Read More
Digital ad firm Taboola set to start trading following SPAC merger
Taboola sees its opportunity in the tens of billions of dollars spent on sites outside of the "walled gardens" of Google or Facebook. → Read More
Three reasons why analysts view Google’s delayed cookie change as good news for ad tech stocks
Google said it was pushing back its timeline to kill third-party tracking cookies, sending ad tech stocks flying. → Read More
Google pushes back deadline to deprecate third-party cookies to 2023
Google is giving the advertising industry more time to plan for more privacy-conscious targeted ads by extending a timeline to remove third-party cookies. → Read More
TV ad tech company Innovid plans going public via SPAC
Innovid runs a software platform that helps advertisers create, deliver and measure ads on streaming video services and internet-connected TV platforms. → Read More
The right way for brands to approach Pride month (and all year round)
Brands signal support for the LGBTQ+ community during Pride month, but experts say that true support has to come from more than just social media posts. → Read More
Why big companies like DoorDash, 3M and HP are making films
Brand films are picking up steam as consumers increasingly are finding ways of avoiding commercials. → Read More
Facebook CEO Mark Zuckerberg envisions Peloton-like fitness subscriptions for VR
Zuckerberg spoke at French tech conference VivaTech Thursday with Publicis Groupe Chairman Maurice Levy. → Read More
Instagram officially brings ads to its TikTok competitor Reels
The ads will be full screen and appear on loops of up to 30 seconds. → Read More
Facebook’s ad chief Carolyn Everson is leaving the company
Nicola Mendelsohn, head of the EMEA region for Facebook's Global Business Group, will fill in as interim leader. → Read More
Google follows Apple's lead and makes it harder for advertisers to track users on Android
The change revolves around the Android Advertising ID, a unique string of characters that can identify devices. → Read More