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Emoji are a growing part of the marketing vocabulary. Here are some tips on how to use emoji in your own marketing efforts. → Read More
Change can be a good thing, but not when it comes to removing the favorite fan feature... which is literally what Twitter did last week. → Read More
The "Oprah effect" takes Weight Watchers by storm, as the democratic race thins and Apple releases new software updates that its fans actually love. → Read More
A full week of political debates and business acquisitions proves that there are more specific strategies to be utilized on digital vs. traditional media to stay competitive. → Read More
A full week of political debates and business acquisitions proves that there are more specific strategies to be utilized on digital vs. traditional media to stay competitive. → Read More
Twitter unleashed some major announcements that will not only affect current user consumption, but also the future of the company. → Read More
Announcements, updates, disasters, they're all being broken to the news by Twitter. So even when marketers say that Twitter may be "dead", PR and media cannot ignore its power to reach the masses quickly. → Read More
Social Fresh Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday. This event is run by Jason Keath and his social media education company (under the same name), producing conferences for industry leaders from around the world (so much to learn, always a blast!). Over the past few days, Social Fresh has generated THOUSANDS of mentions across the board: Other highlights? Clearly,… → Read More
Periscope is being intelligently used to shed light on the Syrian crisis, and to share stories with viewers around the world while Facebook introduces a new "dislike" button that has marketers nervous about its implication. This week's Realtime Today is chock full of exciting media developments. → Read More
Apple announces new technology as the historically hippy festival, Burning Man, become the new star-studded networking event that now appeals to all walks of life. → Read More
The 2015 VMAs hit a record low in viewership, averaging only 5.03 million, while Twitter exploded. This year's show was the most tweeted about program EVER. To what can we attribute this disparity? → Read More
Account details for over 32 million Ashley Madison users have been leaked, in addition to the 330,000 people whose IRS tax records have been compromised. Combine that with the increasing natural disasters and Subway's tough breakup with Jared and you've got a crazy week in realtime media! → Read More
Black Monday brought the biggest slump in stock prices in over eight years, while Twitter's new partnership with Google brings tweet history to the forefront of Google searches. → Read More