Sara Jerde
AdWeek
New Jersey, United States
Contact Sara
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Sara:
Meet Listory, the Latest Buzzy Newsletter Startup
A human-curated service from an unlikely source. → Read More
‘Our Strength Has Always Been Our Community’: The Information Invests in Virtual Events
The publisher will have held over 50 online events by the end of 2020. → Read More
‘The Money Will Flow’: Why Bloomberg Media Is Betting on Streaming
By relaunching its social video brand, the company aims to reach audiences beyond financial markets news. → Read More
Runoff Elections in Georgia Expected to Spur Unprecedented Ad Spend Blitz
Two Senate seats are up for grabs, with control of Congress at stake. → Read More
Broadcast TV Is the Clear Winner of the 2020 Election
This will be a record year for political ad spend. → Read More
Vox Media Creates Self-Serve Ad Tool for Marketers
Concert Ad Manager will allow advertisers to reach audiences at scale → Read More
What’s Next for Hollywood’s 2 Top Trade Magazines Now Under One Roof?
Variety and The Hollywood Reporter will now share a publisher. What does that mean for advertisers? → Read More
Bumble Buys Eye-Catching Newspaper Ads in Honor of RBG’s Legacy
Gender equality is "a human right that motivates our daily work," CEO says. → Read More
Apple’s iOS 14 Brings Us a Cookieless Future Sooner Than We Thought
ITP is switched on by default in Google Chrome on iPhones, the latest phase in an ongoing war. → Read More
Google Marketing Team Admits Keyword Blocking of ‘Coronavirus’ Was Too Broad
Advertising and search giant pledges to spend $100 million in marketing dollars with news organizations. → Read More
Inside The Collapse of Ad Tech's 'Once in a Lifetime' Merger
After a year of regulatory scrutiny and the ravages of a pandemic, the Taboola and Outbrain merger is no more. → Read More
Facebook Threatens to Block News in Australia Over Proposed Legislation
Australian legislation is meant to help publishers → Read More
Reddit’s Cheeky Marketing Campaign Encourages Users to Vote
It’s the platform’s first brand marketing campaign. → Read More
11 Takeaways From the Latest Media Organization Earnings
Q2 looks just as rocky as expected. → Read More
James Murdoch Resigns From News Corp. Board of Directors
The unexpected decision comes over disagreements about editorial content . → Read More
5 Key Takeaways After Big Tech CEOs Testify in Meandering Antitrust Hearing
Legislators grilled execs from Apple, Amazon, Google and Facebook on their industry dominance. → Read More
What Media Buyers Think About Print Cuts at O, The Oprah Magazine
Quarantine has changed us all, but media buyers likely to stick around. → Read More
Hearst Magazines Names Acting President Following Troy Young’s Resignation
Evp and CFO Debi Chirichella will serve in the interim position. → Read More
Hearst Magazines President Resigns After Allegations of Inappropriate Behavior
Troy Young will leave the publisher following reports of inappropriate workplace behavior. → Read More
The U.S. Is on Board, but Will Taboola-Outbrain Merger Hold up to Global Scrutiny?
Following Wednesday’s news that the U.S. Department of Justice won’t get in the way of the merger of Taboola and Outbrain, the digital advertising platforms are now are gearing up for global scrutiny. → Read More