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If you have a LinkedIn account, you have a brand statement. But does it make you easily discoverable and motivate others to connect? → Read More
Who knew ‘personal branding’ in PR was such a young, mysterious, yet arcane branch of study? One PR pro lays down his imperatives for managing your image. → Read More
Who knew ‘personal branding’ in PR was such a young, mysterious, yet arcane branch of study? One PR pro lays down his imperatives for managing your image. → Read More
Many in PR use data, but there’s little understanding about what you can learn by digging deeper into data. Here are a few keys to consider—and how they might improve your PR tactics. → Read More
Making a name, and an image, for yourself isn't all that hard. Focus on a few key areas to create a personal brand that stands out -- in a good way -- from all the others. → Read More
If you’ve been neglecting to establish your professional credibility online, one public relations expert has a few tips to help you get started. → Read More
If you’ve been neglecting to establish your professional credibility online, one public relations expert has a few tips to help you get started. → Read More
When potential customers come along , be sure to greet them online in a way that leaves them no alternative but to get behind you and follow along. → Read More
When potential customers come along, be sure to greet them online in a way that leaves them no alternative but to get behind you and follow along. → Read More
Ever wondered how you can easily amplify your expertise on social? We asked one of our good friends and top influencer, Mel Carson, for some tips → Read More
The CEOs of Ustream, BrightEdge and Zuora recently listed three 'crossroads' they had to expertly maneuver, to find that success. → Read More
Not being afraid to ask is the first hurdle you'll face. → Read More
We've moved oh so far since the days of limited information about PR placements. → Read More
These men and women's strong personal brands act as positive beacons for their companies. → Read More
Worried about Google's new algorithm? Consider these five strategies for optimizing mobile and making your content more sociable. → Read More
More followers and more fun are just some of the criteria of success. → Read More
ComScore's new white paper puts numbers behind the increasingly mobile habits of consumers. → Read More
How you show up on social media and in person is as important as your business branding and the two together can make a powerful combination. → Read More
Running a lean startup doesn't mean ignoring the essentials of promotion in the online age. → Read More
How you present yourself online and what you say or share has the power to leave an indelible impression on anyone you come in contact with. → Read More