Brian Halligan
MITSloan Mgmt Review
United Kingdom
Contact Brian
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Brian:
The Experience Disrupters
A new species of disrupter has great products but offers even better experiences. → Read More
The Anatomy of a Modern Salesperson
The world has changed from buyer beware to seller beware: sales reps and organizations must adapt accordingly. → Read More
Doing Business With “Why”
Most companies are really good at answering who, what, and where conversations, but fail to effectively help buyers understand why they exist. Infusing the why into every element of your company isn't just good for your brand, it's good for your business. → Read More
Here's Why Your Business Needs You on Twitter
Social media can boost your business. Here's how to advance from the basics to the more complicated demands of Twitter. → Read More
Who Thrives at a Startup? Those With a GSD
When you're hiring, you should be on the lookout for those with this little-known degree. → Read More
How Millennials Think, and What To Do About It
You can gripe about Gen Y all you want. But if you can't attract them, you're going to lose the war for talent. → Read More