Susan Friesen
Business 2 Community
Abbotsford, BC, Canada
Contact Susan
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Susan:
Your 2022 Guide on How to Get the Most Out of Video Marketing
Video Content Marketing Trends & Tips In the past few years we’ve seen a massive increase in video content popping up online, and there’s no sign of → Read More
Your 2021 Holiday Marketing Guide for Business
Believe it or not, the holidays are just around the corner. Now is the time smart businesses are planning and rolling out their holiday marketing - → Read More
Where to Delegate Your 2022 Marketing Budget
4 Essential Business Marketing Budget Tips I know, I know: we haven’t even reached Halloween yet, let alone the holidays. But stay with me. Because if → Read More
10 Important Reasons to Update Your Business Website
Taking your Stale, Tired, and Clunky Website to an Income-Generating Machine Have you ever come across a website that looks old and stale? What impression → Read More
Using SEO To Inform Your Website Content Strategy
Isn’t it exciting to build a new website? Picking the colours, designing your logo, getting the home page looking just right. I totally understand why → Read More
The Key to Smart Branding
I know that for some new entrepreneurs, ‘branding’ can be a scary word. The ‘big guys’ spend millions on their branding efforts, so how can you possibly → Read More
How Do I Find My Google Ad?
Understanding Google ads and why you might not find yours where you expect to I get it. You’ve invested money in Google ads (smart move!). And you see → Read More
9 Ways to Make Your Blog More Engaging
Simple Blogging Tips To Get You More Raving Fans Knowing how to make your blog engaging is one of the most important elements of any smart digital → Read More
Personal Branding Strategies for Women in Business
How a Personal Brand Plan Benefits Your Business Brand You don’t get a second chance to make a first impression. Truer words were never spoken, and they → Read More
How To E-A-T Your Way to the Content Google Likes
Follow These EAT Guidelines to Improve Your Website SEO You know what they say - you are what you eat. Of course, when people say this, they’re usually → Read More
Choosing the Right Photos For Your Website & Online Brand
How smart companies use images to boost their online presence You might think for an agency that does so much web design and blogging, we’re just writing → Read More
Website Spring Cleaning: 6 Tips to Update Your Online Presence
See Why Now’s A Great Time To Update Your Website - And How Be honest: how much Spring cleaning did you get to this year? Did you clean out your gutters, → Read More
What Google’s New Core Web Vitals Rankings Mean For Small Businesses
O How To Navigate The Latest Google May 2021 Update I know how important Google rankings are for small business owners, because I’m a small business owner → Read More
Using Images In Your Website: What You Need To Know
Best Practices For Using Photos and Graphics in Web Design Let’s update the old cliché. If a photo is worth a thousand words, then a digital photo, on → Read More
How to Create Blog Content to Attract Your Ideal Target Audience
4 Easy Steps to Refresh Your Blog to Get More Qualified Leads If you have a blog, you know that creating fresh, valuable content is key to your overall → Read More
How Online Membership Is a Win-Win for Non-Profits’ Websites
Why Not-for-Profits Benefit from Web-Based Membership Functionality If you look around the non-profit world, you might have noticed some significant → Read More
SEO – No Longer a “Nice to Have” Option for Your Business
How to Find the Best and Most Qualified SEO Expert to Drive Prospects to Your Business Website “If you build it, he will come.” Field of Dreams This is → Read More
How to Optimize Your Website for Local Search in 2021
7 SEO Strategies to Optimize Your Local Business Website In the past year (has it really been a year since we first went into COVID-19-mode?!), we’ve → Read More
How a Company Rebranded, Redesigned & Redefined a Small Business
A Case Study on Innovative Sleep Solutions, Surrey, BC The team at eVision Media loves helping small business owners rebrand—from bringing website → Read More
How to Have More Inclusive Brand Marketing—Authentically
Add Diversity to Your Brand with Integrity & Honesty In recent years we’ve been hearing more and more about diversity and inclusion (D&I) in the → Read More