Virginia Backaitis, CMSWire.com

Virginia Backaitis

CMSWire.com

Clifton, NJ, United States

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Recent:
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Past:
  • CMSWire.com

Past articles by Virginia:

Hiring Managers, Wise Up About the Unemployed

Hiring managers, we need to talk, especially about the way some of you have been screening resumes. → Read More

How Mentoring Programs Encourage Employee Engagement

“Over five decades of research we’ve learned that people who have great mentors do better .... A great mentor can change a life," said Brad Johnson. → Read More

Managers: It's Up to You to Fix the Employee Experience

We've all heard the saying "workers don't quit jobs, they quit bosses." While this may be true in some cases, it shouldn't be seen as gospel. → Read More

Open Data Initiative, Meet Cloud Information Model: Do We Really Need Both?

Adobe, Microsoft and SAP have started one data initiative; AWS, Genesys and Salesforce another. Which will endure the test of time? → Read More

SAP Paints a New Vision for the 'Experience Economy' at Sapphire Now

Is mixing experience data with operational data and then applying analytics key to winning the future? SAP is betting on it. → Read More

Is IBM the Canary in the Martech Megavendor Coalmine?

Is there still a place for all-in-one martech platforms In an era when services rule? → Read More

Open Source vs. Open Core: What's the Difference?

What is the difference between open source and open core, and is one better for your business than the other? → Read More

A Tale of Two SAPs

SAP just spent $8 billion on a startup, now it is laying off 4,400 employees. → Read More

Cloud Apps That Run the Workplace

Gone are the days when a single vendor, or even IT managers rule the workplace. The average large enterprise has 163 deployed apps according to a new study. → Read More

Marketers Feel Unfulfilled. There Is a Fix

A recent survey found almost half of marketers felt unfulfilled at work — and they're not alone. → Read More

5 Questions IT Managers Should Ask Before Choosing Open Source Software

Is the open source solution you're considering actually open source? Maybe not. Here are some critical questions to consider before jumping in. → Read More

5 Questions IT Managers Should Ask Before Choosing Open Source Software

Is the open source solution you're considering actually open source? Maybe not. Here are some critical questions to consider before jumping in. → Read More

Ethical Practices in a Data-Driven B2B World

In this new world of data privacy regulation, marketers must be humane and transparent in order to achieve long-term success. → Read More

The Consequences of a Changing Open-Source Software Business Model

Tired of being taken advantage of some open source communities are pushing for and getting license changes to curb bad corporate behavior. → Read More

How Bad Data is Ruining Sales and Marketing Forecasts (And What to Do About It)

Bad data can ruin your sales and marketing campaigns, as well as, the top and bottom lines of your business. We asked experts in the field how to prevent it. → Read More

How the Impact of Gen Z Will Improve the Workplace for the Rest of Us

Employers who want to attract top talent have to raise their games and Gen Z is setting these new terms. → Read More

5 Things Brands Can Do To Win Back Customer Trust

Almost half of consumers, both B2B and B2C, do not trust brands. Here are 5 ways you can work to improve that stat. → Read More

5 Tips to Help Win the War for Tech Talent

We spoke with experts to uncover what is is that keeps employees happy. Here are 5 tips for companies to recruit and retain top talent. → Read More

8 Work Coordination Platforms That Should Be On Your Radar

Whether you call them work coordination platforms or ECWM, there are gaps in the chaotic modern workplace that these platforms aim to fill. → Read More

Enterprise Performance Management (EPM) is Moving to the Cloud

Analyst firms estimate that 80 percent of EPM systems will be in the cloud by 2020. What does that mean for your business? → Read More