Kristina Monllos, AdWeek

Kristina Monllos

AdWeek

New York, NY, United States

Contact Kristina

Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.

Start free trial

Recent:
  • Unknown
Past:
  • AdWeek

Past articles by Kristina:

How Jesse Williams Helped MedMen Craft the First Cannabis Commercial

A new behind-the-scenes documentary shows the actor’s work to contextualize the history of marijuana. → Read More

Behind the Rebrand: How Dunkin’ Retooled Its Marketing to Become a Beverage-First Company

Inside Dunkin’s makeover of its visual identity, restaurants, packaging and name. → Read More

Why AT&T Sees The Masters as Its Super Bowl, With Spots About 5G, Gender Equality and More

It tapped directors like Kathryn Bigelow and Michel Gondry. → Read More

Natasha Lyonne Shares That She ‘Wants to Direct More Ads’ in Q&A

The creator of Netflix’s Russian Doll talks about what it’s like to change her career. → Read More

Michael Avenatti Allegedly Attempted to Extort Nike for Over $20 Million

The lawyer was arrested today for wire fraud, bank fraud and defrauding a bank. → Read More

Why Rent the Runway Used SXSW to Debut Its West Elm Partnership

An immersive pop-up helped dress and glam up sweaty festivalgoers. → Read More

How L’Oreal Is Using Technology and Personalization to Solve the Mysteries of Skin Care

The brand’s SXSW pop-up helped attendees create a custom serum. → Read More

ADP’s Exhilarating SXSW Experience Let Attendees Literally Shatter the Glass Ceiling

Festivalgoers got to metaphorically break down workplace barriers. → Read More

Legendary Nike Designer Tinker Hatfield Gave Away the Shoes on His Feet at SXSW

Teasing a new sneaker was ‘marketing at a very high level,’ Hatfield joked. → Read More

Land O’Lakes Uses SXSW to Tell Humans They Aren’t the Center of the Food System

The brand wants to educate attendees about agriculture and eating. → Read More

Elizabeth Warren’s Plan to Break Up Tech Giants Is to ‘Protect Competitive Markets’

At SXSW, the senator detailed how Amazon beats out competition with data and information. → Read More

Starbucks Founder Howard Schultz Shares 4 Key Insights About Brand Purpose at SXSW

Centrist argues brands will have to do more for people. → Read More

Is This Heaven? No, It’s an Amazon Prime Activation at SXSW

70 actors are in costume on-site as part of this ‘oasis’ promoting new series Good Omens. → Read More

Inside Giant Spoon’s Life-Saving Game of Thrones SXSW Experience

A force for good following years of bloody storylines. → Read More

Everything You Need to Know About the Big Experiential Activations at SXSW 2019

Netflix, Amazon, HBO, Uber Eats and more. → Read More

Why Wendy’s Asked Pandora to Help Elevate Its Brand Experience With Playlists

The streaming service created five curated stations to keep the fast-food company consistent. → Read More

Uber Eats Wants to Help Solve Your SXSW Food Woes With a Walk-Up Window and Surprise Drops

The brand will also have a house at the festival. → Read More

Q&A: Anheuser-Busch CMO Marcel Marcondes on Growth, Becoming an Agile Marketer and 3G Capital

“What has the best potential to drive growth? It’s a very simple question. It’s a very simple debate that we have.” → Read More

Netflix Wants You to Hunt for Bonnie and Clyde in Its Immersive SXSW Activation

The Highwaymen will premiere at the festival. → Read More

Spike Jonze’s Artful Short Film for MedMen Spotlights the ‘Unjust Criminalization’ of Cannabis

Jesse Williams stars in the two-minute spot. → Read More