I-Hsien Sherwood
Advertising Age
San Antonio, TX, United States
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Past articles by I-Hsien:
Nathan Young, former 600 & Rising president, heads a new brand purpose initiative at Deloitte Digital
Ethos builds on the promise—and pitfalls—of his former organization. → Read More
'Squid Game' look-a-like cards offer financial freedom without the risk of head shots
Debt app Relief is scattering 10,000 cards around New York City and Miami → Read More
Wieden+Kennedy co-founder David Kennedy dies at 82
"The quiet craftsman" responsible for Nike's most famous work continued making art long after retirement. → Read More
5 takeaways from the 2021 ADCOLOR Conference
Ad executives, influencers, celebrities and musicians gathered to talk about the state of diversity, equity and inclusion. → Read More
R/GA's Jai Tedeschi joins Wieden+Kennedy as global director of culture and operations
In an era when workers are mobile, with plenty of other job offers calling, agency culture has become increasingly important for retention. Employees who feel they can express themselves, achieve work-life balance and see future career opportunities are less likely to jump ship. And with agency hiring back on the rise after dipping in 2020, many new workers need to be introduced to the… → Read More
TBWA\Worldwide appoints Ben Williams as global chief creative experience officer
Move comes as industry looks to reshape the role of chief creative officer. → Read More
These gem-studded rings unlock a lifetime supply of Miller Lite
The campaign from DDB and Alma celebrates getting the crew back together for Game Day → Read More
Melissa Joan Hart revisits 'Sabrina,' 'Clarissa' roles in infomercial for Kraft Heinz coffees
The magical spot from Maximum Effort also includes the voice of Salem the cat → Read More
The Folgers jingle is for sale, and it could be a moneymaker
Bids sit around $70,000, but it takes some research and guesswork to determine if music is a good investment. → Read More
GMC pledges multi-year financial commitment to Marcus Graham Project
The GM brand will support the DE&I nonprofit's boot camp program for at least the next three years. → Read More
John Leguizamo and David Chitel on Hispanicize 2021
Leguizamo and Chitel join Ad Age to discuss the state of Latinx representation in entertainment and media. → Read More
Climate denial meets an abrupt and inevitable end in Fridays For Future spot
Fred and Farid's latest work for Greta Thunberg's organization is timed for a global climate strike → Read More
Why the creative agency model is floundering
What's wrong with the business—and some of the ways shops are attempting to fix it. → Read More
S4 Capital merges Cashmere into Media.Monks
Taco Bell's culture agency of record is the latest to join Martin Sorrell's ever-growing company. → Read More
Kevin Hart, Dave Grohl, LL Cool J and Bella Poarch live under the same roof in SiriusXM's biggest-ever brand campaign
Translation brings together actors, musicians and influencers in a bid to get listeners out of the car → Read More
A creepy doll and chainsaw-wielding psychopath stalk a bored binge-watcher in ads for Sky
Genre tropes star in spots from FCB Brasil showcasing the varied offerings of Brazil's largest satellite TV provider → Read More
Ranch Rider hides jalapeños in weird places to announce return of popular product
Callen created absurdist vignettes and activation for Austin-based ranch water brand to celebrate a spicy comeback → Read More
'Vagnastics' is EOS' aerobics-inspired take on shaving lady parts
Mischief @ No Fixed Address continues its unapologetic work for the brand → Read More
Toyota's face-swap tech puts fans into reggaeton singer Lunay's music video
The initiative from Conill encourages sharing the final results → Read More
Samsung's musical extravaganza stars dancing aliens, cat memes and foldable phones
Samsung’s Unpacked event this week unveiled new smartphones and accessories designed to take on Apple’s mobile ecosystem. No room for the close-minded here. A two-minute cinematic spot from Wieden+Kennedy Amsterdam serves as a product showcase and drives home a new brand philosophy: "I’m Open to That." Unfolding like a musical number in a Broadway show (or one of Samsung’s new foldable phones),… → Read More