Matt G. Southern
SearchEngineJournal®
Greater Sudbury, ON, Canada
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Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Matt:
Google Ads Simplifies Audience Creation W/ GA4 Audience Builder
A new Google Ads feature lets you access the GA4 audience builder directly in the Google Ads UI. → Read More
Is TikTok Facing A US Ban?
The RESTRICT Act, introduced by a bipartisan group of senators, could ban the Chinese-owned social media app TikTok in the US. → Read More
Google Ads Launches Performance Max For Travel Goals
Performance Max for travel goals is Google's new AI-powered tool for hotel advertisers, enabling them to create multi-format ads and reach more travelers across channels. → Read More
Microsoft Launches Local Search Ads For Bing
Microsoft announces local search ads for Bing and new updates to help advertisers track conversions and create custom audiences. → Read More
Collaborate On LinkedIn With AI-Driven Articles
LinkedIn's new collaborative articles feature uses AI-powered prompts to encourage users to share knowledge and insights. → Read More
LinkedIn Highlights 5 New Features For Job Seekers
LinkedIn highlights five recent updates to help job seekers find opportunities and stand out, including Skills Match and Open-To-Work. → Read More
YouTube's Priorities For 2023: New Ways To Make Money, AI Tools
YouTube's new lead, Neal Mohan, plans to support creators by expanding subscription, shopping, and digital goods offerings while investing in new features and AI. → Read More
Bing's AI Algorithm: Insights From Fabrice Canel's Pubcon Keynote
Learn how to optimize websites for Bing's AI-powered algorithm with insights from Fabrice Canel's Pubcon keynote. → Read More
Google Ads Announces Changes To Location Targeting Settings
Google Ads simplifies location targeting. Low-impact options removed, targeting experience improved. → Read More
Google Introduces AI-Powered Search Ads
Google has recently announced new tools to enhance search ads' performance with artificial intelligence (AI). → Read More
LinkedIn Introduces SEO Tools For Articles
Discover how to optimize your LinkedIn presence with new SEO tools, content display options, and newsletter features. → Read More
Google Search Console Update: More Granular User Permissions
Google Search Console update improves security and collaboration with more granular user permissions. → Read More
Tech Giants On Trial: Why Gonzalez v. Google Matters
Takeaways from the opening arguments in the Supreme Court case involving Google and Section 230, with implications for internet regulation and free speech → Read More
Microsoft Limits Bing AI Chat Messages Per Day
Microsoft has implemented new changes to improve Bing's chat feature, including a cap of 50 chat turns per day. → Read More
Google's John Mueller Cautions Against Keyword-Rich Domains
Keyword-rich domains may harm a website's long-term success, warns Google Search Advocate John Mueller. Here are five reasons why. → Read More
YouTube Shorts Monetization: How It Compares To TikTok
With YouTube Shorts monetization, how much money can creators make compared to the TikTok Creator Fund? Here are the differences. → Read More
YouTube's New Updates Help Creators Engage & Analyze Data
YouTube's latest updates make it easier for creators to interact with their audience and analyze their video performance. → Read More
NeevaAI: Now Available Worldwide
NeevaAI, the ad-free and tracker-free AI-powered search tool, is now available to users worldwide. → Read More
Google Sets The Record Straight: AI Content In Search Results
Google sets the record straight on AI-generated content in search results. Learn how to ensure high-quality and rank well with people-first content. → Read More
Google Launches AI-Powered Contextual Translations
Discover the latest advancements in language translation with Google's AI-powered features in Google Translate. → Read More