Roula Amire
Mark Ragan
Chicago, IL, United States
Contact Roula
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Roula:
New York Times HR chief shares the 3 relationships everyone needs at work
Jacqueline Welch offers nuggets of career wisdom, what’s ahead for the Times, and what wellness means to her. Like many, Jacqueline Welch changed jobs in 2021. Unlike many, she wouldn’t describe her move as merely a job change. “To be on the side of an institution that really is doing its best to uphold the […] → Read More
When should your brand take a stand?
A new Ragan download guide will help you determine if your brand or organization should speak out on issues/events. Deciding if, when and how to speak out on social issues is top of mind to every brand and organization. Many organizations have made public statements; others are reluctant to wade into issues around social justice […] → Read More
Reader contest: Which Disney character most resembles your work life?
Are you more of a Tarzan or Snow White? Enter for a chance to win a free night at Walt Disney World in September. Hurry, contest ends July 12. We’re heading back to Walt Disney World Sept. 9-10 and we can’t wait to see you there! For many of us, Disney conjures up many of […] → Read More
How to be inclusive on social media
Download our new guide to ensure your social posts align with diversity, equity and inclusion. Diversity, equity and inclusion (DE&I) has become more embedded in organizations following a social justice movement that began in earnest last year. Some organizations have hired DE&I officers, changed hiring practices, created ERG groups and much more. But one important […] → Read More
Sallie Mae employees at the heart of scholarship fundraising efforts
The organization has awarded nearly $800,000 in Bridging the Dream scholarships to help 33 students across the country, winning PR Daily’s 2020 Corporate Responsibility Award for “Education or Scholarship Program.” The Bridging Dream Scholarship Program at Sallie Mae is at the core of its mission—to help the next generation of leaders build prosperous futures. Launched in […] → Read More
Technology special feature for communicators
We put together a list of vendors and solution providers to help you get a jumpstart on your needs for 2021. We all have our minds looking past 2020 and onto 2021. Next year brings hopes of returning to normalcy, but the workplace is forever changed. Communicators must continue to adapt to the changing needs […] → Read More
Why telling sustainability stories is important year-round
Purpose-driven storytelling should be told year-round, not once a year when your corporate social responsibility report is published. Storytelling around your organization’s purpose and socially responsible efforts shouldn’t get pushed down your priority list. Nor is it simply feel-good messaging. Storytelling around your environmental, social and corporate governance (ESG) should be central to… → Read More
How Edmunds measures the quality of earned media
A look at how the consumer car shopping website quantifies media coverage. As the pandemic started to take shape, there were a lot of questions about how the automotive industry was being impacted and consumer uncertainty about car buying and financing. This created strong demand for Edmunds’ expert opinion and analysis to make sense of […] → Read More
Survey: Email dominates; intranets get a rebirth
A new report reveals the most used channels, what employees want to hear about most right now, and much more. So much about communications has changed since the onset of COVID-19, including the channels used to reach employees. Email, historically the top channel used by communicators, has increased in importance, as half of respondents in […] → Read More
How to start the D&I conversation among employees
Learn how Yammer can help communicators start and maintain ongoing dialogue around this important issue. Many organizations have dedicated diversity and inclusion programs or are putting initiatives in place. Having a platform to give your employees a channel to express their concerns and ask questions is a key part of this effort. Many communicators need […] → Read More
Survey: 40% planning comms strategies 1-3 months out
Most communicators aren’t planning beyond 2020, predict they’ll continue work in a constant state of crisis, and collaborate most with HR, according to a new Ragan survey packed with insights into what’s ahead for the rest of the year. World events have made looking past tomorrow a challenge. With so many unknowns, it’s hard to […] → Read More
Arch Mortgage CEO uses instant messenger to chat with employees twice weekly
“Message with Michael” began in May in an effort to engage a workforce who’ve largely been working from home since March. If you’re searching for ways to connect your leader to employees during the ongoing pandemic, consider a live chat session. All that’s required is your CEO blocking out time on the calendar and an […] → Read More
Video series about race relations put words into action at Encompass Health
Candid conversations about diversity and inclusion go beyond a statement of support for racial equality in the wake of George Floyd’s death. Unsure about what steps to take to show your commitment to fight racism? Start by talking. “A lot of companies are concerned with ‘What action can I take?’ is a good starting […] → Read More
Keys to a successful global crisis communications response
Communicators should bear in mind key cultural differences and adapt their crisis messages accordingly to engage a worldwide workforce. And speakers, watch your speed and diction. The need for speed is ever present in the midst of a crisis. But when executing crisis communications plans globally, a blanket approach and rushed messaging can do more […] → Read More
15 ways communicators are injecting culture to reach a remote workforce
Our collective brainstorm netted many creative ways to unite and motivate employees from afar. Take a look at how your peers are reaching their remote workforce and chime in with ideas of your own. It’s Groundhog Day for many of your employees working remotely—yourself likely included. They wake up to see the same walls and … → Read More
Reader challenge: Creative ways to inject culture during quarantine
What are innovative ways to foster company culture for remote, isolated employees? We want to hear from you. There’s more to work than, well work when you go to a physical office. In-office banter, hanging out in the lunchroom, or swinging by a co-worker’s cube for a literal pat on the back has all gone … → Read More
How communicators are giving back during COVID-19
Here’s a look at how several organizations are giving back to their community, industry and workforce. Are you proud of your or your employer’s efforts? Let us know. Wherever we go, whatever we do, it’s hard to escape the relentless news of layoffs, furloughs, record unemployment, store closures, sickness and fatalities related to COVID-19. I … → Read More
Your work-from-home photos of the week
We asked and you answered. Here’s a look at the home offices of communicators far and wide. Thank you, readers, for sending me photos of your home office. As a reminder, here’s the challenge. There’s nothing better than a photo of a cute pet, cool piece of artwork, or a cozy couch set up popping … → Read More
How are you giving back during this crisis?
Many organizations are trying to be essential resources for their people and the places they do business. We want to hear how you are reaching out. This is a stressful time. And that—I know—is an understatement. We could all use some good news, and there is some. We’ve all read and seen stories about the … → Read More
Reader challenge: Show us your home office
Communicators, what does your work-from-home set up look like? We want to see! There’s not one person that COVID-19 hasn’t affected in some way, big or small. One life disruption, for many, has been the need to work from home. For some, it wasn’t a big change. You’ve done it before and are used to … → Read More