Kent Gibbons
Broadcasting & Cable
New York, NY, United States
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Past articles by Kent:
Advanced Advertising: Strategies for Smart Spending After Crisis Lifts
Addressable ads can be used to selectively deliver messages to states as they re-emerge from coronavirus safety measures keeping many businesses closed, executives said during the Advanced Advertising Virtual Summit’s conclusion Thursday. → Read More
Game Show Network Offers Free Preview Through April
Game Show Network said it has offered distributors a free preview of the service through April, charging no additional license fees for incremental customers gained in that period. → Read More
Wonder Women, NYC TV Week Spring Events Rescheduled
The Wonder Women and NYC TV Week Spring events, produced by Multichannel News, Broadcasting+Cable and Next TV, will not be held as scheduled on March 24-26 but will instead be rescheduled until June, amid coronavirus safety concerns associated with large gatherings of people. → Read More
ABC, ESPN, Fox Anchors to Host Wonder Women Gala
ABC’s Linsey Davis, ESPN’s Laura Rutledge and Fox’s Angie Goff will host the 22nd annual Wonder Women awards luncheon on Thursday, March 26, at the Ziegfeld Ballroom in New York City. → Read More
Meet the 'MCN' Women to Watch for 2020
The editors and publishers of 'Multichannel News' have announced the 2020 Women to Watch, who will be celebrated with the 2020 Wonder Women (previously announced) at a gala luncheon Thursday, March 26, at the Ziegfeld Ballroom in New York. → Read More
'MCN' Names 2020 Wonder Women
As part of the just-ended NYC Television Week events, Multichannel News has named the 2020 Wonder Women, who will be celebrated on March 26 during NYC TV Week Spring. → Read More
NYC TV Week: People Panels Debated at TV Data
A spirited debate broke out during the TV Data conference about how reliable audience panels are to measuring TV audiences, especially in local markets. → Read More
NBC Expands ShoppableTV Venture Across Portfolio
NBCUniversal said it has officially expanded its ShoppableTV extension into direct retail sales across its portfolio of channels, having already pitched products for Lacoste during French Open tennis (pictured), for Walmart on the Today show and for Roli musical keyboards during Songland, to name a few examples. → Read More
Hallmark Drama Launches on Comcast's Xfinity X1
Crown Media outlet launched in 2017, adds biggest cable provider → Read More
Cable TV Pioneers Names 53rd Anniversary Class
Group of 25 to be inducted at Oct. 2 banquet in New Orleans (pictured: 2018 class) → Read More
Debra L. Lee Named 'MCN' Woman of Influence
Debra L. Lee, who shaped the vision of Black Entertainment Television for more than 30 years and is among the most prominent African-American female leaders in media, will accept the 2019 Multichannel News Woman of Influence award on Wednesday, March 20, at the annual Wonder Women luncheon in New York City. → Read More
'MCN' Announces 2019 Women to Watch
Twelve top media execs join Wonder Women at March 20 luncheon event. → Read More
'MCN' Names Wonder Women Class of 2019
Twelve leading female executives at media firms join 21st annual class, ahead of March 20, 2019, celebratory luncheon in New York. → Read More
Advanced Advertising: Monetizing Premium TV
ABC, CBS advanced-ad execs talk strategy and industry evolution at session. → Read More
TV Data Summit: Watching Audience Measurement Evolve
Hulu, Nielsen execs discuss improvements in areas like improved sales returns. → Read More
Hispanic TV Summit: Advice to Brands on Cultural Messaging
Agency chief Sandra Alfaro talks multicultural reality, shows clever commercials → Read More
beIN Sports USA Channels Dropped From Fios
Programmer says Verizon declined to continue under prior contract terms with 'modest' fee increase → Read More
DirecTV Adds AccuWeather, Drops WeatherNation
AT&T satellite-TV giant swaps meteorological services on channel 361 → Read More
Horry Telephone Loses Nexstar's WBTW in Myrtle Beach, S.C., in Retrans Spat
CBS and MyNetworkTV stations come off HTC lineup ahead of July 4 holiday. → Read More
Mexico Loss to Sweden a Win For Telemundo in World Cup Play
Fox, meanwhile, scores with Brazil victory over Serbia in Russia → Read More