Ian James Wright, PRNEWS

Ian James Wright

PRNEWS

New York, NY, United States

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Recent:
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Past:
  • PRNEWS

Past articles by Ian:

Cards Against Humanity Divides and Conquers With ‘America-Saving’ Black Friday Stunt

This year, Cards Against Humanity's annual Black Friday stunt takes a political direction. → Read More

The Most Overlooked Aspect of Your Videos (and 5 Ways to Improve It)

Audio can be a thankless craft. When it's done well, people don't notice it. But placing emphasis on sound is a crucial part of telling engaging stories. → Read More

Brands Ensnared in the Paradise Papers (So Far)

Facebook, Apple, Uber, Nike, Walmart, McDonald's and more are all members of the unhappy fraternity of brands named in the "Paradise Papers." → Read More

After Texas Church Shooting, NRA Blunders on Twitter

The NRA scheduled a tweet that looked insensitive in the context of the Texas church shooting. This should be addressed in every brand's crisis plan. → Read More

Walmart, Uber, Home Depot Caught in the Crossfire of a Violent Week

Questions arise for Walmart, The Home Depot and Uber about what and how they should communicate to their stakeholders to help in the wake of tragedy. → Read More

Week 3 of #MeToo: Spacey and Halperin’s Contrasting Apologies Get Added to the Stack

Kevin Spacey was accused of a forceful sexual advance by actor Anthony Rapp, who was 14 at the time. Mark Halperin was accused by 12 women of sexual assault and harassment during his tenure as political director at ABC News. → Read More

Twitter Ads to Become More Transparent (Especially Political Ads)

Every user will be able to see all ads currently running on Twitter, how long they've been running and associated creative, and for political ads, additional information about the advertiser → Read More

Before, During and After a Trade Show: 12 Best Practices for Brand-Building

For a B2B brand, marketing at trade shows can be an immense boon, but sadly many struggle to generate new business. → Read More

Before, During and After a Trade Show: 12 Best Practices for Brand-Building

For a B2B brand, marketing at trade shows can be an immense boon, but sadly many struggle to generate new business. → Read More

7 Best Practices for Listening and Engagement on Twitter

If you're going to commit to using Twitter to really build your brand, Adam Snyder of MUFG (Mitsubishi UFJ Financial Group) has some advice for you. → Read More

Twitter’s New Video Ad Format Looks to Up Clickthrough Rates

Twitter announced the new Video Website Card Oct. 17. → Read More

Facebook Takes First Steps Into Food Ordering, Job Hunting

Facebook wants to be your everything. → Read More

Twitter’s Leadership, Judgment Questioned as Rose McGowan’s Account Suspended

Rose McGowan is the latest to get caught up in Twitter's attempts to enforce civility. The actress' account was suspended without an immediate explanation. → Read More

2 New Desktop-Based Social Media Tools to Try

Twitteriffic and Windowed offer users working on desktop or laptop more powerful and feature-laden experiences for Twitter and Instagram, respectively. → Read More

Las Vegas Shooting: Locals Offer Help, Support

Facebook's Crisis Response tool is facing its first sad test in the wake of the deadliest mass shooting in the history of the United States. → Read More

How Proactive PR Helped Southwest in Recent Passenger Removal

Public sentiment indicates sympathy for Southwest, which could easily be due in part to the good reputation the airline has built for itself. → Read More

NFL and Its Players Find Brand Message Unity in Response to Trump Remarks

The NFL and the NFL Players Association defended players' right to express their views without fear of reprisal. → Read More

Facebook’s Crisis Response: A New Tool for Your Internal Communications

Facebook announced a new feature Sept. 14: Crisis Response, a center that brings its various tools and features for responding to tragedies into one place. → Read More

9/11 Commemorations From Brands on Social: Respect and Restraint Rule the Day

The only time it is a good idea to insert yourself into a message about a tragedy is if you have something of value to offer that is intrinsic to the brand → Read More

A Beginner’s Quick Guide to Using Google Search Console for SEO

If you want a better website with better content, Google Search Console should be one of your first stops. → Read More