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Mattress Firm, America’s dominant mattress retailer, filed a lawsuit in a Texas federal court against Tuft & Needle, a leading mattress-in-a-box company, earlier this week. Mattress Firm alleges “false, unfair, and disparaging advertising” on Tuft & Needle’s part. The Texas-based Mattress Firm has 3,500 locations; its subsidiaries include Sleepy’s and Sleep Train. Among the advertising …… → Read More
Joe Alexander, CEO of the mattress company Nest Bedding, is calling for FTC action in response to the hidden, ballooning costs of digital marketing in the mattress space. “Honestly, the FTC has to step in at some point and make review sites divulge what they are paid for each bed or brand,” Alexander says in Fast … Continue reading “Mattress CEO calls for regulation of online review sites: “a… → Read More
An online mattress reviewer who became the defendant in a lawsuit filed by Casper accused the company of cyberwar-like tactics in a legal counterclaim filed earlier this year. Derek Hales, then the proprietor of the mattress reviewing site Sleepopolis.com, alleged that shortly after Casper terminated a business relationship with him, Sleepopolis became the victim of … Continue reading “A… → Read More
Why did Casper sue a mattress blogger? A closer look reveals a secret, multimillion-dollar battle to get you into bed. → Read More
How much is the idea of finally finishing that screenplay worth to you? Does $40 and giving up your Sunday sound fair? → Read More
Inside the drafting process of the SXSW film about a Nigerian-American man navigating work, romance, and family. → Read More
Inside the drafting process of the SXSW film about a Nigerian-American man navigating work, romance, and family. → Read More
A chance encounter in a New York restaurant yielded a screenwriting collaboration that led to one of South by Southwest's top prize winners. → Read More
Before it was a film, it was a screenplay. Before that, it was a page of nothing. The creative fits and starts of writing a Sundance film. → Read More
How a first-time VR director convinced the technophobic fiction writer to take a high-tech plunge and create a VR tie-in for his new novel. → Read More
Before it was a film, it was a screenplay. Before that, it was a page of nothing. The creative fits and starts of writing a Sundance film. → Read More
Before it was a film, it was a screenplay. Before that, it was a page of nothing. The creative fits and starts of writing a Sundance film. → Read More
Unlike clothing or food, cash never goes to waste. But getting it into the right hands isn't easy in a country as dangerous as Afghanistan. → Read More
From work on Selma to 13th to his brand-new album Black America Again, the rapper's evolved to more focused activism. → Read More
The Selma director's searing new Netflix documentary, available today, argues that slavery persists in our criminal justice system. → Read More
We spoke with Tony winner Andy Blankenbuehler about creating Broadway dance magic and living by Bob Fosse's "less is more" philosophy. → Read More
Remember that movie where De Niro plays an intern? Paul Critchlow decided to try it. → Read More
The crisis in Crimea ledhowever indirectlyto a fruitful collaboration between the Peace Corps and the language-learning app Duolingo. → Read More
Jake Knapp devised a way to help teams solve big problems in just five daysand restore work-life balance in the process. → Read More
The Community Screening Series helps prisoners connect to each other, the world outside, and new educational opportunities. → Read More