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School is back in session! What should marketing students be learning? We explore. → Read More
Social media is the narrative of marketing that's never been the bride, and always the bridesmaid. Is it on its death bed? → Read More
Everyone's complaining about Facebook Messenger. It's not a big deal as everyone thinks. Here's why. → Read More
Everyone's complaining about Facebook Messenger. It's not a big deal as everyone thinks. Here's why. → Read More
Everything is converging. Here's what you need to know. → Read More
There's a lot of personal noise when managing a social community. Here's how to handle it. → Read More
Notice how similar dating sites and social networks are these days? There's a reason for that. → Read More
In Silicon Valley, it’s the tale of technology and class. In San Francisco, rents are higher than ever and residents are fuming mad. The parade of Google and Apple buses leading out of the Mission District everyday into the South Bay has incensed those who are not techies, leading to rocks pelted and routes stopped. The rejection of affordable housing legislation each November seems to only perpetuate… → Read More
T’was the night before Christmas when all through the house Not a creature was stirring, just the click of a SteamFeeder’s mouse He was writing his latest article, one about Facebook Video ads in feed, algorithms changes, brand pages – oh my his hand shook! Lower engagement, higher budgets as he clenched his teeth tightly The income statement for his next year would not be so sightly Many clients… → Read More
Despite feeling so ubiquitous, social media is very new. There are plenty of companies out there who are just starting positions in social media and looking to hire community managers, specialists, and analysts. Maybe you’re one of them! I’ve worked in social media as a five-day-a-week professional for some time now in startup, corporate, and higher education roles. Four years in this role doesn’t… → Read More
On September 18th, I put on The Silicon Valley Story 2.0: The Conversations that Count here in Silicon Valley. Attended by over 120 people, it was my best event yet and garnered immensely positive feedback. While exhausting and stressful, these events are always fun to put on because I do it to help others network better, listen to some extraordinary people, and experience the type of networking event… → Read More
A good relationship falls apart when there is a lack of balance. As does social media without balance in socialization, soft skills and technical skills. → Read More
Are you stressed about your social media content and schedule? Perhaps having a social media content calendar would help you get organized, and be creative. → Read More