Mae Anderson
The Associated Press
New York, NY, United States
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Past articles by Mae:
On the front lines of the writers strike, meet the true rat czar of NYC: Scabby the Rat
For decades, a giant, inflatable rat with beady eyes, sharp teeth and a pustule-covered belly has been looming over union protests, drawing attention to construction sites or buildings with labor disputes → Read More
Analysis: Who scored and who fumbled on TV's biggest stage
Here are the winners and losers of this year's Super Bowl ads. What was your favorite? → Read More
Analysis: Who scored and who fumbled on TV's biggest stage
Here are the winners and losers of this year's Super Bowl ads. What was your favorite? → Read More
Super Bowl ads use celebs, humor, lots of dogs
Advertisers bet big that Americans were turning to the Super Bowl for a comforting escape, and delivered a series of advertisements that relied on familiar celebrity faces, light humor, and → Read More
Super Bowl ads use nostalgia, star power and light laughs
NEW YORK (AP) — Off the field at the Super Bowl, 50-plus marketers are having a battle of their own. They’re trying to reach the more than 100 million people tuning into the broadcast on Fox.… → Read More
Look for lots of cute animals and humor in Super Bowl ads
NEW YORK (AP) — The Super Bowl battle between the Kansas City Chiefs and the Philadelphia Eagles has begun — and off the field, 50-plus marketers are having a battle of their own. They’re trying to reach the more than 100 million people tuning into the Super Bowl broadcast on Fox. It’s a pricey proposition: […] → Read More
Super Bowl ads use celebrities, humor, lots of dogs
Advertisers bet big that viewers were turning to the Super Bowl for a comforting escape, and delivered a series of advertisements that relied on familiar celebrity faces, light humor, and plenty of cuddly dogs. → Read More
Super Bowl commercials keep it light by using nostalgia and stars
The ads provide a glimpse of the country’s zeitgeist. → Read More
Look for lots of cute animals and humor in Super Bowl ads
Off the field at the Super Bowl, 50-plus marketers are having a battle of their own. → Read More
Super Bowl ads keep it light by using nostalgia and stars
NEW YORK (AP) — Super Bowl ads are more than just breaks between gameplay during the biggest sporting event of the year: They offer a glimpse of the country’s zeitgeist, along with how major industries are faring. This year, crypto ads and automakers are advertising less since those industries are facing problems. Major food brands […] → Read More
Super Bowl ads keep it light by using nostalgia and stars
Super Bowl ads are more than just breaks between gameplay during the biggest sporting event of the year: They offer a glimpse of the country’s zeitgeist, along with how major → Read More
Year after ‘Crypto Bowl,’ crypto ads vanish from big game
NEW YORK (AP) — How the mighty have fallen. Cryptocurrency companies grabbed the spotlight during the 2022 Super Bowl, with commercials from a handful of newcomers to advertising’s biggest stage: FTX, Coinbase, Crypto.com and eToro. Some marketing experts dubbed it the “Crypto Bowl.” A year later, the industry has been humbled by a massive downturn […] → Read More
Super Bowl ads keep it light by using nostalgia and stars
NEW YORK (AP) — Super Bowl ads are more than just breaks between gameplay during the biggest sporting event of the year: They offer a glimpse of the country’s zeitgeist, along with how major industries are faring. This year, crypto ads and automakers are advertising less since those industries are facing problems. Major food brands […] → Read More
Super Bowl ads this year: John Travolta, Anna Faris and
This year, viewers can expect stars galore, light humor and catchy songs from the Super Bowl ads that companies pay millions to buy. → Read More
Will Ferrell, Steve Martin, Alicia Silverstone star in Super Bowl ads
The game is advertising’s biggest, glitziest stage. → Read More
Get a sneak peek at the Super Bowl LVII ads before game day
Super Bowl commercials in 2023 feature big companies and bigger stars, like Jon Hamm, Alicia Silverstone, Will Ferrell, Netflix, Google and Michelob Light. There's even a Caddyshack knockoff and one for Clueless. → Read More
Here’s why this year’s Super Bowl beer ads go beyond Bud
NEW YORK (AP) — A bevy of booze brands will be in the Super Bowl ad lineup this year, now that Anheuser-Busch has ended its exclusive advertising sponsorship after more than 30 years. In addition t… → Read More
Super Bowl commercials sell out, most spots cost between $6-7 million
Last year's Super Bowl was dubbed the “Crypto Bowl” -- but that won't be the case this year. Expect to see a lot more beer commercials. → Read More
For Super Bowl ads this year, crypto is out, booze is in
NEW YORK (AP) — The hottest ticket in town for advertisers is officially sold out. Fox said Monday that in-game ads for Super Bowl LVII have all been sold. The big game between the Kansas City Chiefs and the Philadelphia Eagles takes place on Sunday. The Super Bowl is advertising’s biggest stage, with advertisers jockeying […] → Read More
Fox sells out Super Bowl ads: Crypto out, alcohol in
Anheuser-Busch remains the biggest advertiser with three minutes of national airtime. Most ads this year sold between $6 million and $7 million for a 30-second ad. → Read More