Nicole Schuman
PRNEWS
New York, United States
Contact Nicole
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Nicole:
AP Style Update: Elections
For this AP style installment, we review classic terms used in writing about elections. → Read More
Waffle House Delivers Masterclass in Crisis Management
Waffle House looks good on several fronts—protecting employees and customers from going out in a hurricane and reopening quickly after. → Read More
Explainer: What Does 'Off the Record' Mean?
“Off the record” is a phrase that can be used between a journalist or communicator during any interview or conversation. → Read More
PR Firms Tackle Gender Pay Gap to Promote Women's Equality
One of the myriad ways PR is working to address inequality is by acknowledging pay inequity and the gender pay gap. → Read More
Financial Industry Free Fall Engages the Communicators' Cavalry
Once again, communicators will answer the call and serve as the cavalry in a sea of confused and worried financial clients. → Read More
[VIDEO] PRNEWS Talks Creator Economy with Keith Dorsey of Youngguns Entertainment
Dorsey’s group works extensively with creators and influencers to produce dynamic social and marketing content. → Read More
Sports World Examples Emphasize Need for Listening
Enacting social listening, as well as monitoring consumer sentiment and timely issues, can prevent a small spark of doubt from burning out of control. → Read More
Report Finds Steep Disconnect Between Internal Communication and Employees
Nearly 70 percent of communicators think they know what information employees need. However, only 31 percent of employees agree, a new survey says. → Read More
Young Voices: On Navigating a Pandemic and Finding a Voice
In Kristy Lucero's current role she’s focused on developing and implementing communications strategies to meet the needs of her healthcare clients during the pandemic. → Read More
How to Make Your Fundraising Communication Stand Out this Holiday Season
PRNEWS chatted with nonprofit communicators and charity organizations, learning what makes for a noticeable fundraising campaign. → Read More
Press Releases Remain Popular, But They're Not The Only Option
Forty-two percent of PR pros say ensuring press releases reach the right audience is a major issue, a new Cision survey says. → Read More
Tulane Damaged by Not Just Ida, But Social Post
Tulane University took a beating on social as it failed to own some poor crisis planning and decision making. → Read More
How Should Brands Approach July 4 Messaging?
How can brands and organizations recognize our nation’s independence on July 4, while remaining sensitive to polarizing social issues? → Read More
[VIDEO] Suzanne Fanning, CMO of Wisconsin Cheese on Creative Media Outreach
PRNEWS Live welcomed Suzanne Fanning, CMO of Wisconsin Cheese. Fanning discussed creative strategies to connect with the media. → Read More
Majority of Executives to Increase Social Spending Over Next Three Years
New research by Sprout Social shows that 91 percent of executives anticipate social spending continuing to increase over the next three years. → Read More
Sherwin-Williams Paints Itself into a Social Media Crisis Corner
Sherwin-Willians missed a primary opportunity to not only utilize some clever content, but promote employee creativity and the company. → Read More
Rockefeller Tree Arrival Provides Lesson in Social Media Response
In 2020, even the Rockefller Center Christmas Tree appeared to be having its worst year ever. → Read More
Ring Fails to Put Consumers First With Doorbell Recall
The Ring recall can prove quite daunting, as it seems to put a bit of responsibility on the consumer. → Read More
Checking in on DEI: The Work Is Just Beginning
Several months after the call for justice for George Floyd, DEI initiatives permeate the PR and communication industry. How well are they working? → Read More
[VIDEO] PRNEWS Talks to Sean Sullivan, of Wreaths Across America, on Veterans Day and Storytelling
PRNEWS welcomed Sean Sullivan, PR liaison at Wreaths Across America. We discussed how the non profit is honoring veterans this year by adapting annual events to be COVID-safe. You can view PRNEWS' library of free LinkedIn Live streams here. → Read More