Neil Davey, MyCustomer.com

Neil Davey

MyCustomer.com

United Kingdom

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Recent:
  • Unknown
Past:
  • MyCustomer.com

Past articles by Neil:

Emotional vs transactional loyalty: Is it more important to win customer hearts or minds?

What makes customers loyal? It’s the billion dollar question that brands the world over would like to know. But the answer isn’t straightforward. Indeed, → Read More

What is emotion's role in customer journey mapping?

Many journey mapping projects focus on the processes and touchpoints but fail to capture the emotions being felt by customers during their journey. → Read More

MyCustomer's 10 most popular blog posts of 2020

MyCustomer's active community of bloggers have been sharing their thoughts on a wide variety of topics this year, delivering hot takes on the likes of → Read More

How to prepare your customer service for coronavirus

What are the key ways that customer service could be impacted by coronavirus, and what contingency planning should be taking place? → Read More

How to hire a journey manager

What are the key skills, and what kind of background should a journey manager have? Recently, MyCustomer has been ex → Read More

Competitive pressures driving up CX tech investment

CX technology investment will rise sharply in the coming years as customer focus on providing a differentiated customer experience. → Read More

People, process and technology tactics to serve your customers' emotional needs

Organisations are good at solving customer problems, but not so good at serving their emotional needs. So where can they start? → Read More

Companies can’t improve CX until they solve these five employee engagement failings

Customer experiences are being harmed because business efforts to improve employee engagement are fundamentally flawed. → Read More

Customer journey mapping troubleshooter: How to tackle CJM’s most common obstacles

From driving action from map findings, to engaging stakeholders, we solve the biggest customer journey mapping challenges. → Read More

Employee journey mapping: How customer experience management can help HR

Much is written about the changing customer – how today’s customer is better informed, less brand loyal, and increasingly channel-agnostic.But it → Read More

MyCustomer's 10 most popular blog posts of 2018

What have been the most-read blog posts of the past 12 months?MyCustomer's active community of bloggers have been sharing their thoughts on a wide v → Read More

MyCustomer's 10 most popular articles of 2018

What have MyCustomer's audience been most interested in over the last 12 months?Customer experience management's rise up the corporate agenda h → Read More

How to drag customer service agent experiences into the digital age

MyCustomer is hosting a webinar on December 5 at 2PM GMT, exploring how organisations can better support their service agents with the tools they need to deliver against customer experience expectations. A growing number of organisations are ramping up the digital transformation projects to ensure that the experiences they deliver meet the expectations of today’s digitally savvy customers. But… → Read More

Infographic: How to deal with fake negative reviews

Brands work hard to build up their business and gain positive customer reviews. So it's frustrating and harmful when someone attempts to damage this by leavi → Read More

How to create a customer journey map

What are the key ingredients of a comprehensive customer journey map? And what are the key tasks you need to perform in order to create a successful map? → Read More

Five employee engagement lessons from award-winning Booking.com

MyCustomer speaks with one of the winners from European Contact Centre and Customer Service Awards to learn about creating happy employees. → Read More

Why young call centre agents are most likely to leave

Contact centres are increasingly reliant on younger employees - but new research reveals that this is the least engaged demographic. → Read More

Analytics investment: How to get more bang for your buck

Analytics guru Avinash Kaushik shares advice on how to optimise your investment in analytics tools and staff. → Read More

Lessons from River Island on making influencer marketing work – and making a difference

Influencer marketing is proving increasingly popular. But how do you choose what influencers to use? And how do you get them onboard? → Read More

CRM buyer's guide: How to buy the best CRM for your business

Buying CRM can be a challenging process. That's why MyCustomer has pulled together this comprehensive, → Read More