Joshua Cohen
Tubefilter
New York, NY, United States
Contact Joshua
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Joshua:
On the Podcast: My oven took this photo
Ludwig Ahgren is an incredibly popular streamer. He’s been exclusive to YouTube since December 2021 and is currently pulling in anywhere from 25 to 50 million views a month and over a million views per video on his VOD content. In terms of streaming, the latest stats I could easily find are from May 2022 and put his average concurrent viewers anywhere from 15K to 25K with peaks bumping all the… → Read More
On The Podcast: Gamers and Bidets
Ludwig Ahgren is an incredibly popular streamer. He’s been exclusive to YouTube since December 2021 and is currently pulling in anywhere from 25 to 50 million views a month and over a million views per video on his VOD content. In terms of streaming, the latest stats I could easily find are from May 2022 and put his average concurrent viewers anywhere from 15K to 25K with peaks bumping all the… → Read More
On The Podcast: Are Shorts hurting YouTube’s earnings? (Yes.) Can it save them? (Yes.)
YouTube’s ad sales business is in a transitional phase. The company’s Q3 2022 saw $7.071 billion in advertising revenue. That’s down 1.8% from the $7.205 billion in ad revenue in Q3 2021. Not a steep decline, yet it’s YouTube’s first ever year-over-year quarterly decrease in ad revenue since Alphabet started breaking out the metric for the company during. Here’s a look at how every quarter has… → Read More
On The Podcast: Can I just, like, make my own algorithms?
First there was HBO and NYC publications. Then there was Instagram. Now people are getting their viral food fix from TikTok. And you don't even have to wait in line! → Read More
On The Podcast: Grocery shopping. But viral.
First there was HBO and NYC publications. Then there was Instagram. Now people are getting their viral food fix from TikTok. And you don't even have to wait in line! → Read More
On The Podcast: What's the pot of gold at the end of a creator's aspirational rainbow? Podcasts.
Making YouTube videos is hard. Podcasts are kinda hard, but not really. That's why so many big YouTube stars are doing them. → Read More
On The Podcast: Television. Advertising. Dollars.
Has Snapchat cracked the short-form monetization puzzle? Maybe! → Read More
On The Podcast: Let's slap some ads in the middle of those stories.
Has Snapchat cracked the short-form monetization puzzle? Maybe! → Read More
Top 100 Most Viewed YouTube Channels Worldwide
Topper Guild used the YouTube Shorts platform to get more views than anyone else during May 2021, with T-Series finishing second. → Read More
On Creator Upload: Does A Video Editing App's Popularity Signal We've Entered The 'Creator Age'?
CapCut is a video editing app and was #8 in the world in downloads in May. Is that a sign we're in the 'Creator Age' of the Creator Economy? → Read More
On The Podcast: Can Snapchat Give Away $1 Million A Day Forever?
$365 million dollars a year is a lot to spend to win the love + attention of creators. But maybe it's also not for Snapchat and it's $80 billion market cap. → Read More
On The Podcast: Ninja Doesn't Want To Be Called A 'YouTuber'. Is He Right?
If Amazon is concentrated commerce, Shopify is commerce diffused. And the latter just gave merchants another tool to maintain their independence. → Read More
On The Podcast: Shopify's Collab With TikTok Is The Start Of Something Interesting For Creator Commerce
If Amazon is concentrated commerce, Shopify is commerce diffused. And the latter just gave merchants another tool to maintain their independence. → Read More
On The Podcast: All The Reasons Why Quibi Didn't Work
The $1.75 billion bet on a the platform that would revoultionize entertainment was not long for this world. Here are the reasons why. → Read More
On The Podcast: As YouTube Tests A TikTok Competitor, It Wants You To Remember It's ALWAYS Been About Short Videos
YouTube reminisces about its first-ever video to give legitimacy to its ascendant competitor to TikTok. → Read More
Introducing Creator News–A Video Look Into Stories And Issues Affecting Creators Like You
Welcome to Creator News, Tubefilter's weekly show where we delve into the issues that affect creators like you. → Read More
On The Podcast: Snapchat Really Is Planning To Take On TikTok
Snapchat is getting more permanent in a plan to become a bigger player in media and entertainment. → Read More
On The Podcast: WTF Is Up With Facebook Gaming?
Facebook Gaming numbers are up, but it's still a smaller fish in a big ocean. Can its "celebrity gamers" help it's cause? And why can't it attract the pros? → Read More
On The Podcast: Snapchat Is The Biggest Media Company Whose Content You’ve Never Watched–But That’s About To Change
Snapchat is taking cues from TikTok’s content strategy of aggressive user-led ubiquity. → Read More
Introducing Planet Upload, The Podcast You’ve Been Waiting For
It's an "unfiltered look at the Creator ecosystem, online video, and the social media landscape." That's a little PR-y, but just listen. You'll like it. → Read More