Jessica Ann
Michael Brenner
New Jersey, United States
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Past articles by Jessica:
5 Ways to Be a Content Guru
What could I possibly know about this concept that didn’t exist two seconds before I typed it: content guru. I remind myself that true joy exists in the release of not knowing what’s next. It’s not easy. We spend years upon years planning our future, masking our true beliefs, and stuffing our emotions with trivial things … → Read More
How to Fly Through the Content of the Future
Technology today can make the savviest marketer dizzy with anticipation. The addition of Snapchat, Virtual Reality, and Artificial Intelligence may sound like a future utopia where we video conference with Judy Jetson from our flying cars to get more (of the good kind of) traffic to our websites. But none of this new technology matters … → Read More
Why Content is a Peak Experience
The word “peak” is defined as either the pointed top of a mountain or to “reach its height, climax, come to a head.” But when followed with “experience” it becomes the term “peak experience,” which according to Wikipedia is defined as: “a rare, exciting, oceanic, deeply moving, exhilarating, elevating experiences that generate an advanced … → Read More
The Top 3 Trends in Content Marketing Right Now
Say the word “trends” to a group of marketers and you’ll reflexively hear the word “data” or even better: “big data!” which may or may not then be followed by eye rolls (and if you’re lucky, awkward laughs). If you’re like most millennials, you may feel an urgent need to run in the opposite direction. … → Read More
Why Quality Wins the Internet
Quality. It’s a word that’s tossed around pretty often. You hear it. You see it. You say it. But what does it really mean? And more importantly, how does it help your business stand out? Quality: The standard of something as measured against other things of a similar kind; the degree of excellence of something. Maybe you … → Read More
How to Win Influencers and Friend People
If this headline sounds familiar, it’s because Dale Carnegie wrote the bestselling book about social influence, “How to Win Friends and Influence People” in 1937. Even though digital influence wasn’t around back then, the basics of human connection remain the same: How you choose to connect with people (online or offline) influences your business. When … → Read More
How to Create Minimalist Content
In a world where everyone is screaming at everyone to turn on notifications, and “like” each other to death, where is the love for less? We’re screaming “more” without truly knowing what’s at our core. As a society, we need to break identifications with power and status. But it’s hard to do when we’re living … → Read More
7 Things I Learned at SXSW
SXSW is the “SuperBowl” of experiential marketing and this year was one of my favorites. I hosted a book signing at the Barnes and Noble in the Austin Convention Center for my new book, Humanize Your Brand, available on Amazon. I also hosted a Mentorship Session where business owners had the chance to sign-up in …The post 7 Things I Learned at SXSW appeared first on Jessica Ann Media. → Read More
How To Create Content With Clarity
Clarity is “the quality of coherence and intelligibility” and it’s the key to quality content. It’s a holistic approach to content that leaves you clear and confident – with the added benefit of bringing in more business. When you crack the code to create content with clarity you don’t just come up with a cool alliteration, → Read More
How To Break Through The Noise With Human Content
As a leader in business, it’s important to harness your humanity so you can listen, explore, and evolve both personally and professionally. When you use your personal history and stories to create content that forms an undeniable connection with your customers, you build your brand and grow your business. But Human Content doesn’t work just …The post How to Break through the Noise with Human… → Read More
Why Is Growth Hacking So Important For Marketing
Growth hacking is: 1) a new tool that allows you to add Miracle Gro to your website 2) the moment you put on heels 3) the buzzword du jour or 4) something you say in a conversation to make it seem like you’re a “smart marketer.” If you answered 3 and/or 4, you’re right. This … → Read More
Are You Ready To Create Undeniable Glorious Connections
Are you down with UGC? It’s not just another content marketing buzzword. It’s naughty and unpredictable by nature. And it wants you to come out and play. You don’t have to be naughty. But you do need to understand the nature of how it works and how it will evolve. UGC is the acronym for … → Read More
What Exactly Is Quality Content?
“Quality means doing it right when no one is looking.” ― Henry Ford Ahh, quality. It’s elusive golden word tossed around at least 20 times a day. If you’re the type of human being who refuses to roll with a mediocre definition of “quality,” you probably came here to define and learn what makes “quality … → Read More
5 Steps To Create Shareworthy Content
When you create shareworthy content, you build more credibility and make an impact for your business. You eventually start to manifest your dreams. But you may look around, shake your head, and wonder how everyone else is doing it. It’s ok. You got this {fistbump}. Here are some tips: 1. Create with context Take pride … → Read More
How To Write From Your Core
When you write from your core, you start to rip down the illusions of your former self so that you can prepare yourself for what’s next. Dissolving your excess may be scary and uncertain but it allows you to align with who you’re becoming – instead of staying comfortable in who you were. While you may crave certainty, it’s … → Read More
How To Improve Your Content Marketing Strategy
Let’s face it: You’re either a right-brained or left-brained content marketer. If you’re a right-brained marketer, then the term “audience data” probably makes you squirm uncomfortably. But if you’re a left-brained content marketer, you eat things like audience data for breakfast. Either way, you want to be seen online. Here’s the thing: Right-brained marketers generally … → Read More
5 Tips to Not Be Like U2 With Your Marketing
Whether you’re first in line to buy the iPhone 6, or you’re still using a dumb phone, the future is here. And U2 didn’t get the memo. By the end of this post, you’ll learn how to not be like U2 with your marketing. You’ll also understand the importance of modern marketing with these concepts: … → Read More
How You Can Work Smarter on These 6 Social Media Platforms
With all of the talk of doing more, more, more for your business, what if you actually did… less? Does the thought of it make you want to pick up the nearest post-it and start scribbling nonsensical to dos? We’re taught that more is better. And doing less is… less than stellar. But what if … → Read More
How You Can Work Smarter on These 6 Social Media Platforms
With all of the talk of doing more, more, more for your business, what if you actually did… less? Does the thought of it make you want to pick up the nearest post-it and start scribbling nonsensical to dos? We’re taught that more is better. And doing less is… less than stellar. But what if … → Read More
The Top 10 Ways to Recreate Yourself
You possess a high aptitude for what you do. It’s just that…you’re fed up with conventional thinking. You loathe the status quo. And you want to get to that next level. The one where jellyfish roam the sky. And where nutella is made of pie. To get to this beautiful place, you’ll need to recreate …The post The Top 10 Ways to Recreate Yourself appeared first on Jessica Ann Media. → Read More