Karl Sakas, Business 2 Community

Karl Sakas

Business 2 Community

Raleigh, NC, United States

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Recent:
  • Unknown
Past:
  • Business 2 Community
  • Entrepreneur
  • Inbound Dot Org

Past articles by Karl:

Stuck Making a Big Decision At Your Agency? Consider Your Ideal Outcome vs. Minimum Acceptable Outcome

A client reached out asking for advice on a tough decision they needed to make—they’d tried working through it on their own, but they couldn’t make a → Read More

How Many Accounts Can One Agency Account Manager Handle?

An email subscriber asked me: “How many accounts or clients can one person handle? I limit mine to three at any one time. But maybe there is a better way → Read More

Employee Retention: How to Compete With Big Companies

How can your agency compete with big companies on hiring, when they pay big salaries? An agency leader asked me for advice on employee retention: “We’re → Read More

Imposter Syndrome: 7 Signs You Have It… and 5 Tips to Fix It

Does it feel like you’re never doing a “good enough” job as you run your agency? You might be fighting Imposter Syndrome. When you’re confident and → Read More

Hiring a #2: Why It’s Time to Bring In a Second-in-Command

Just about every agency owner wants to “Work Less, Earn More.” But to get there, they need to bring in others to help make it happen. As agencies grow—and → Read More

Client Satisfaction Is a Slippery Slope: Optimize, Don’t Maximize

Should your agency pursue maximum Client Satisfaction? No—instead, I recommend you pursue optimum Client Satisfaction. Why? Because maximum Client Satisfaction… → Read More

Reduce Drama At Your Agency: 3 Problems You Can Prevent Using an ARCI Matrix

As agencies grow, they often struggle with a key question: Who is in charge of what? Even if you have defined employee roles with titles to match, like → Read More

Multiple Roles: Can Agency Employees Successfully Do More Than One Job at Once?

As your agency grows, you and your employees tend to become increasingly specialized. For instance, a designer might stop doing project management on top → Read More

Create a VIP Client Program to Stay Top-of-Mind With Past Clients

Do you currently have a way to nurture your past clients, and other fans of your agency? If not, you’re missing revenue growth opportunities—for referrals → Read More

Employee Poaching: Keep Them Happy or Someone Else Will

Great team members are highly valuable—which means other companies are trying to poach your best employees. You’ve worked hard to build and invest in your → Read More

Employee Ownership Risks: Don’t Let Them “Make Partner” Until You Answer These 19 Questions

During Executive Coaching, an agency owner asked me: “As we shift from ‘fun agency’ to more of a ‘professional firm,’ I wonder if we should establish some → Read More

How Much Should Agency Owners Pay Themselves?

How much should you pay yourself as an agency owner? Between US$100,000 and $500,000… but you might hit $1+ million or more in total owner compensation as → Read More

Your Agency’s #1 KPI: “Rev/FTE” (aka Per-Capita Billables)

Want to improve your agency’s performance, but don’t love tracking metrics? You’re not alone! What if I told you that you could track your agency’s → Read More

Build Your Agency’s Team of Advisors: Which Roles Do You Need?

Successful business leaders rely on a team of advisors for specialized guidance on agency leadership, taxes, health, and more. In my work with agency → Read More

How to Add Upselling to Your Agency’s Biz Dev Program

Upselling is well-known as a sales technique—but does it translate to business development at agencies? And should you upsell at your agency? The answer → Read More

16 Warning Signs: When to Hire a Salesperson at Your Agency

Seeking to grow her agency, an Executive Coaching client asked me: “When is it time to hire a salesperson to bring in new clients?” Sales hiring rarely → Read More

S.M.A.R.T. Goals: How to Reach Your Agency Goals Faster!

Trying to reach your goals faster, and get more off your plate as an agency owner? You and your team need S.M.A.R.T. goals! What’s the first step in → Read More

Strategic Churn: Grow Your Agency by Replacing Bad Clients

Many agency owners consider client churn to be negative. “Churn” comes from the SaaS world—where high attrition can end a firm. A high churn rate seems → Read More

10 Questions to Ask About Client Emergencies at Your Agency

Are you tired of dealing with constant client emergencies at your agency? After my latest INBOUND talk—on handling difficult clients—an agency leader → Read More

Stop Giving New-Client Discounts (And What to Do Instead)

Have you been tempted to give new clients a “first-time” discount, to close the deal and get the cash at your agency? You’re not alone—especially if your → Read More