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Fake ‘luxury goods’ are no longer so easy to spot — and are reaching more and more customers → Read More
Fear of job losses and big egos stand in the way of the level of collaboration needed in the digital age → Read More
Ad agencies now need to provide intelligence and trend analysis → Read More
Cheeky and big, an insurer has doubled its customer base by putting its message across in the old way → Read More
The remuneration gap between Joburg and Cape Town is still there, except in tech and senior creative positions → Read More
Agencies are using ‘gamification’ to reach kids with cash → Read More
Online retail giant swaps places with Apple in global ranking as it gears up to take on Takealot in SA → Read More
Younger consumers want healthy products, but many are unhappy with the labelling → Read More
KFC wants to stay abreast of the health trend, but there’s still room on the menu for bunny chow → Read More
There is more to understanding LGBTQI+ issues than chasing the pink pound, says adman → Read More
A landslide vote ends the move to expel an ACA board director → Read More
Social media makes companies take PR agencies more seriously → Read More
New Warc survey offers advice on how to deal with inflation — and with looming recession → Read More
The advertising jury waits and watches to see which way the new CEO will jump → Read More
After a 60-year partnership Toyota dumps ad agency FCB → Read More
There’s a new way to calculate whether campaigns are puff or power → Read More
AI is making inroads in the ad industry, which is generally welcoming it as a valuable partner → Read More
A new report shows that the entertainment and media market has put Covid behind it, and that data consumption has continued to grow rapidly world-wide → Read More
Even in an age of load-shedding and a struggling economy, the nation’s brand value is up → Read More
A new report on SA’s middle class provides good insights for brands → Read More