Eric Blattberg
Digiday
New York, NY, United States
Contact Eric
Discover and connect with journalists and influencers around the world, save time on email research, monitor the news, and more.
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Past articles by Eric:
From war zone to boardroom: The improbable rise of BroadbandTV's Shahrzad Rafati
Shahrzad Rafati grew up in a war zone. Today, she fights her battles on a very different front. → Read More
Mic's hit video series on Facebook has gotten 33 million views in two months
Mic's first video series, "Flip the Script," has been a breakout hit on Facebook. → Read More
Adobe goes high end in podcast push
For his next performance, esteemed English actor Malcolm McDowell will espouse the value of a mobile marketing strategy during your morning commute. → Read More
Why even popular music-streaming sites struggle
8tracks is the Wikipedia of music streaming, with seemingly endless crowdsourced music playlists. But it has found itself struggling to attract new users. → Read More
Spotify faces an uphill battle to make a dent in video
Spotify’s plan to build a digital video business has prompted equal parts excitement and skepticism across the media industry. → Read More
The pay-TV industry is bleeding subscribers
Cord-cutting has graduated from media-panel buzzword to a real consumer behavior. → Read More
How Elite Daily is building a millennial video strategy
Elite Daily has become the driving force behind original video at The Daily Mail. → Read More
The important things that came out of the NewFronts
Presenters at this year’s NewFronts talked up hundreds of new initiatives, but a few announcements stood above the rest. → Read More
Gauging the health of the TV upfronts market
As more ad dollars flow to digital, the television upfronts are in a patchy spot. → Read More
Meerkat videos get some staying power
Glow, a New York-based digital agency, today introduced a tool that enables people to record scheduled video streams on Meerkat. → Read More
5 myths of programmatic video
Here are five big myths about programmatic video squashed by brands, agencies and ad tech firms at BrightRoll video summit on Thursday. → Read More
Why Uproxx is betting big on Facebook video
Woven Digital, the publisher behind Uproxx, is building a video business with Facebook at its core. → Read More
Maker Studios wants to go beyond the MCN label
Maker Studios used its NewFronts event to reveal how it is (finally) leveraging the brands of its corporate parent, Disney. → Read More
How PopSugar went from zero to 14 mil. Facebook video views a month
PopSugar is working fastidiously to grow its video viewership, but it’s agnostic as to where its audience watches its video content. → Read More
The demographics of YouTube, in 5 charts
YouTube bills itself as the video service for everyone, but data shows men use the platform more heavily than women. → Read More
WTF are the upfronts?
The upfronts are a special time of year for the media industry, one where billions of dollars change hands. But WTF are they? → Read More
IDG doubles down on video
IDG Communications considers itself “a best-kept secret” in the world of tech video, but the company has a plan to bring its video more visibility. → Read More
Like it or not, autoplay video won
Dear citizens of the Internet: Autoplay video is never going away. It will only become more ubiquitous. → Read More
Why TV is still crushing digital video, in 5 charts
Digital video is a growing market, but one still dwarfed by traditional television. → Read More
Why TV is still crushing digital video, in 5 charts
Digital video is a growing market, but one still dwarfed by traditional television. → Read More